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China’s cutthroat smartphone market is coming down to a handful of major brands • South China Morning Post
Li Tao:
<p>“The top-20 smartphone brands control 93 per cent of the market,” said Counterpart research director Neil Shah. “That means 180 other brands are competing for just the remaining seven per cent share, which means we could see a potential exit for some of these firms this year.”

He said the slowdown [in smartphone sales, which went into reverse in Q4 17] in China “has caused serious pain for tier-2 and tier-3 smartphone brands, such as Gionee, Coolpad and LeEco, which largely depend on domestic sales”. A further slowdown this year would make it more difficult for these companies to compete in terms of scale in component supply deals for production and in marketing, he said.

With fewer marketing resources at their disposal, small Chinese smartphone companies will be absent at this year’s edition of Mobile World Congress (MWC), the world’s largest exhibition for the mobile industry, to be held in Barcelona, Spain, from 26 February to 1 March.

This year’s absentees include Meizu, Gionee and Coolpad, which took part the past three years, and LeEco, which was at the event in 2015 and 2016.</p>

Meizu insists it's profitable, but I think the others face a cold winter.
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