If you missed it: today it was confirmed that Facebook massively & knowingly inflated its video-view statistics, which had the DIRECT consequence of 90% of media orgs firing writers in favor of expensive video producers, who also got fired when it turned out video was worthless

You so dumb if you didn’t see this happening.

Alexa Wants to Know How You’re Feeling Today

Amazon has patented technology that would allow its devices to read your emotional and physical state, and sell advertisements based on them. Are we entering the era of the mood-targeted ad?

But Facebook has since reached out to change its answer: Portal doesn’t have ads, but data about who you call and data about which apps you use on Portal can be used to target you with ads on other Facebook-owned properties.

“Portal voice calling is built on the Messenger infrastructure, so when you make a video call on Portal, we collect the same types of information (i.e. usage data such as length of calls, frequency of calls) that we collect on other Messenger-enabled devices. We may use this information to inform the ads we show you across our platforms. Other general usage data, such as aggregate usage of apps, etc., may also feed into the information that we use to serve ads,” a spokesperson said in an email to Recode.

What of all the space not filled with the extraordinary? The everyday. The habitual. The unthinking. The familiar. The unremarkable. The dull. The uncommented upon. The shabby and the average. The commonplace and the unarticulated. The stuff that reaches no closure. All that does not make it into newsfeeds and struggles to deserve a hashtag. All that is experienced but remains unexamined and unreflected upon. The small gestures and half-formed words. The commonplace. The unconscious rituals. The stuff that fails to surface in surveys and focus groups and search enquiries.

This is the stuff that’s invisible to marketers. It’s the stuff that lies beneath the surface of the more visible moments.

Hospitals are increasingly using the huge amount of medical data they collect for research. It's a business worth billions of dollars. When a company profits from your data, should you get a cut?

via Fast Company https://www.fastcompany.com