Why invest in your content? #ContentMarketing gets 3x more leads than paid search #advertising…

Another beautiful #noticing from @edent

“Surveillance capitalism,” she writes, “unilaterally claims human experience as free raw material for translation into behavioural data. Although some of these data are applied to service improvement, the rest are declared as a proprietary behavioural surplus, fed into advanced manufacturing processes known as ‘machine intelligence’, and fabricated into prediction products that anticipate what you will do now, soon, and later. Finally, these prediction products are traded in a new kind of marketplace that I call behavioural futures markets. Surveillance capitalists have grown immensely wealthy from these trading operations, for many companies are willing to lay bets on our future behaviour.”

Lee loved the art of the big orchestrated brand act.

CD: as a young creative, I would draw huge paper maps of the way a brand could impact the world and then have and place ideas across it for each of those moments. Lee didn’t look down on that—he called it Media Arts. Brand Belief + Brand Behavior. He still informs my creativity, every day.

Summary of which third party scripts are most responsible for excessive JavaScript execution on the web.