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The next hot job in Silicon Valley is for poets - The Washington Post
SAN FRANCISCO -- Until recently, Robyn Ewing was a writer in Hollywood, developing TV scripts and pitching pilots to film studios. via Pocket
IFTTT  Pocket  content  startups  storytelling  tech  writing 
yesterday by camillaxgrey
No one Gives a Sh*t About Your Content…and What to do About it
It’s easy to fall in love with our own products, our own brands and our own ideas. via Pocket
IFTTT  Pocket  content  contentstrategy 
yesterday by camillaxgrey
Twitter
i forgot to welcome the new confab followers

get ready for
insights  content  from twitter_favs
2 days ago by grigs
Lists
A gallery of data for designs
data  gallery  examples  design  tools  content 
2 days ago by mycotn
Netflix debuts choose-your-own-adventure stories for kids | TechCrunch
Netflix today announced the debut of “interactive” stories on its service – a sort of choose-your-own-adventure style of storytelling, where viewers get to decide what happens next. The new stories, whose development was rumored earlier this year, will initially cater to Netflix’s younger viewers, the company says, noting that kids in particular are already inclined to “play” with their favorite characters, as well as touch and swipe on their screens.

That decision doesn’t necessarily rule out bringing a similar format to adult viewers at a later date, but Netflix hasn’t yet announced any plans in that area.

The first stories available include “Puss in Book: Trapped in an Epic Tale,” which launches globally today, and “Buddy Thunderstruck: The Maybe Pile,” which hits on July 14. The third branching narrative, as Netflix calls these stories, is “Stretch Armstrong: The Breakout,” which will arrive sometime next year.
kids  video  content  future 
2 days ago by dancall
The Star Wars guide to NPS - Typeform blog
It’s okay if you answered “no.” It’s not easy to reach that level of brand obsession. Of course, if you answered “yes,” then congratulations—your brand is legendary.
content  nps 
3 days ago by zhumink
Twitter
Discover How To Explore Your Competitors’ Most Valuable & Build Better
ContentMarketing  Content  B2B  from twitter
3 days ago by mandigital
UX Writing: How to do it like Google with this powerful checklist
With this checklist, you’re on your way to make your product stand out with language.
Standout UX Writing Checklist
ALWAYS
User First: Focus on your users
Clear: Write in a language free of jargon, and with context
Concise: Write in a style that’s efficient and scannable
Useful: Write in a way that directs the next action
On Brand: Define your brand voice and apply an appropriate tone
WHENEVER POSSIBLE
User First: Choose language that performs, proven by research and A/B testing
copy  writing  copywriting  content  ux  inspiration  design  checklist  reference 
3 days ago by Shoord

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