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Apple’s new strategy: sell pricier iPhones first • WSJ
Tripp Mickle, Yoko Kubota and Takashi Mochizuki:
<p>This year, according to people familiar with Apple’s production plans, the company prioritized production of its two pricier OLED models, the iPhone XS and XS Max, whose prices start at about $1,000. Both will hit stores Friday, followed five weeks later by the least expensive new model, the XR, which has an LCD screen and a starting price of $749.

The staggered release gives Apple a month to sell the higher-end models without cheaper competition from itself. It also simplifies logistics and retail demands and could strengthen Apple’s ability to forecast sales and production of all three models through the Christmas holidays, analysts and supply chain experts said.

“It’s sort of a Dutch auction,” said Josh Lowitz, co-founder of research firm Consumer Intelligence Research Partners, referring to the practice of starting with a high asking price, then lowering it until a buyer accepts. “The people who are most committed will pay to get early access. Then you get to the people who are making a choice and may settle for the $750 phone. This could become the new normal.”</p>


It does seem pretty obvious that you'd offer the priciest phone first, so you can mop up all the eager buyers. But you can't just write a story speculating that for the WSJ; you need to actually ask the people who know. Which is what they did. After the iPhone 8 last year, and the iPhone 5C v 5S in 2013, Apple seems to have figured out what it's doing. Though it seems odd if it really took that much figuring out.
apple  iphone 
4 hours ago by charlesarthur
Apple gives you a TRUST rating – and it's based on your phone call and email habits • The Sun
Sean Keach:
<p> Apple builds a score based on the number calls and emails you send and receive – to help spot fraudulent transactions made using your device.

"To help identify and prevent fraud, information about how you use your device, including the approximate number of phone calls or emails you send and receive, will be used to compute a device trust score when you attempt a purchase," Apple explained. "The submissions are designed so Apple cannot learn the real values on your device. The scores are stored for a fixed time on our servers."

So how does it actually work? Apple has a bunch of different anti-fraud systems in place to work out whether payments you make are legitimate.

One of these, added in the new iOS 12 update, is a numeric trust score that's associated with your device. This score is sent directly to Apple when you make a purchase.

The data used to create the score – including the number of phone calls you've made – is only ever stored on your device.

Importantly, when Apple sees the score, it doesn't see the contents of your communications. It's not reading your emails, for instance. These scores are also encrypted in transit, which means anyone who managed to intercept them would only see gibberish. Apple says it holds onto the scores for a limited period of time, although it's not clear how long that is.</p>

Clever. It all goes into a single number.
apple  iphone  trust  data 
4 hours ago by charlesarthur
TypeIt4Me Touch – Ettore Software
09/20/2018 - alternative for text expander on the iPhone
textExpander  ios  iPhone  Software 
9 hours ago by zmtiger
30 Privacy & Security Settings in iOS 12
In iOS 12, there are several changes to help keep your device even more secure and private, and the update built on previous improvements to ensure your data stays safe.

Even with these improvements, your iPhone's overall security still largely depends on you — from the security measures you use to how much data you wish to share with Apple and other parties. Because of this, we've rounded up the new privacy settings in iOS 12 that you should check, along with settings that have existed since previous versions of iOS that still remain relevant.
ios  privacy  security  iphone  ipad  apple 
10 hours ago by cyberchucktx
Buying an iPhone XS Is Bad for the Planet - Motherboard
Keeping your old iPhone 'is the best thing for the planet,' Apple says as it introduces the iPhone XS.
apple  iphone  environment  recycling 
14 hours ago by ssorc
How to use the best new features in iOS 12 | TechConnect
Want to make Memoji, use the Measure app, or learn how grouped notifications work? We’ve got the details here!
ios12  feature  howto  iphone  ipad 
16 hours ago by gilberto5757
On SGQR code | keep mooving
On SGQR, Singapore's unified QR code payment system ()
Sent  from  my  iPhone  from iphone
18 hours ago by hendry
The $1,500 iPhone – 500ish Words
$1,449. With the launch of the latest iPhones, that’s the price of the current top-of-the-line model (the 512GB variety of the iPhone XS Max). And that’s assuming you live in a place with no sales…
pricing  iphone  apple 
yesterday by pixel

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