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Musical.ly generates 10M engagements in first weekend of Olympics partnership | Mobile Marketer
Musical.ly, the lip-synching video app with 60 million users, generated more than 10 million engagements during the first weekend of the Winter Olympics with broadcasts from social influencers Nia Sioux (@niasioux) and Ross Smith (@rosssmith) and the NBC Olympics channel (@nbcolympics), according to a news release. Muscial.ly partnered with NBC Sports Group to provide new ways for fans to experience the games, which opened last week in Pyeongchang, South Korea.
NBC Olympics is feeding content daily to Musical.ly users, such as event highlights, behind-the-scenes footage and GIFs. Musical.ly is also urging users to engage in the Olympics experience using two in-app hashtag challenges created with NBC and U.S. athletes such as skier Mikaela Shiffrin, figure skater Nathan Chen and snowboarder Chloe Kim.
olympics  social-networks  widgets  casestudies  stats  tv  kids 
1 hour ago by dancall
Catty Olympics Fans Rejoice
"The figure skating showdown between Evgenia Medvedeva and Alina Zagitova is upon us."
figure.skating  sports  olympics 
2 hours ago by jimmykduong
Yuzuru Hanyu Writes Another Chapter in Figure Skating Legend
"Hanyu, of Japan, was good enough in the free skate to repeat as Olympic champion. The American Nathan Chen made up for a disastrous short program to finish fifth."

Afterward, Hanyu said playfully, “I’d like to thank my ankle, you did a good job.”

Wearing a white tunic on Saturday, Hanyu performed as a character out of Japanese folklore: Abe no Seimei, a spiritual adviser and astrologer from the 11th century with Merlin-like mystical powers.
figure.skating  sports  olympics  japan 
3 hours ago by jimmykduong
Has Evgenia Medvedeva Missed Her Moment, Even Before It Arrives?
"Last fall, Medvedeva, 18, was a consensus pick to win the women’s figure skating competition at the Winter Games. Now she trails a younger Russian teammate."
figure.skating  sports  olympics 
3 hours ago by jimmykduong
Russian figure skater Evgenia Medvedeva is as talented as she is terrifying
"There aren’t many constants in figure skating. But Medvedeva’s apparent obsession with death is one of them."
figure.skating  sports  olympics 
3 hours ago by jimmykduong
An Olympic Challenge: Eat All the Korean Food That Visitors Won’t - The New York Times
I’d been talking to Chang, the famed chef and a fellow Korean-American, about the Olympics in South Korea, where he spent 10 days this month working as a sort of culinary correspondent for NBC. Our conversation turned to the local cuisine around Gangwon Province, which includes the Olympic cities of Gangneung and Pyeongchang, and the extent to which people visiting the Winter Games here seemed to be engaging with it.
nytimes  gangneung  koreanfood  olympics 
20 hours ago by noodlepie
Twitter
This one was for YOU.
THANK YOU for believing in us!!!😘🇺🇸
TeamUSA  Olympics  Gold  from twitter_favs
yesterday by jeffcarroll
The Winter Olympics Feature 2,951 Of The World’s Greatest Athletes, And Also This Woman
There’s a premise built into the structure of the Olympics that pretty much every single Olympian, even those far down the standings, are elite athletes at the top of their game performing at a level most fans could only dream of. Freestyle skier Elizabeth Swaney is an affront to this notion, and her, um, laconic run down the halfpipe is so thoroughly average that it’s an inspiration of sorts.
olympics  sports 
yesterday by lehmannro
Winter Olympics: South Korea's accidental curling superstars - BBC News
South Korean hearts have been captured at the Winter Olympics in a way no-one expected. The understated, nerdy but cool Korean women's curlers are slaying giants and could win a medal, reports the BBC's Stephen McDonell in Pyeongchang.
korea  southkorea  olympics  curling  garlic  girls 
yesterday by noodlepie
Twitter
The true reason Norway is dominating the ?

Karl Ove Knaussgärd.
Olympics  from twitter
yesterday by adamclarkthomas

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