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Steve Jobs on Prototypes -
“We haven’t built a prototype in engineering for two years.

“What that means is, manufacturing gets involved from day one.

“A lot of times, when you build prototypes, it’s not quite the same technology as you’re going to use in production. And so all the accumulated knowledge you get from building your prototypes, you throw away when you change technology to go into production. And you start over in that accumulation process.
stevejobs  apple  prototyping  by:jonathansnook  webdesign  design  sketchapp 
4 days ago by dirtystylus
Laurene Powell Jobs' philanthropy
Profile of Steve Jobs' widow and her $20B career of philanthropy
philanthropy  charity  stevejobs 
4 weeks ago by nelson
Quiet By Design: Naomi Campbell Interviews Jony Ive
On making things:

You and I might see the same things, but what they mean to us is based on so many historical and cultural references. There isn’t this universal truth to a single object. I was interested in how you go from what you see to what you perceive, what something might mean to you.

On his collaboration with Steve Jobs:

We looked at the world in the same way: we’d struggle to perceive things, we’d argue in our own heads, and we were very conscious about the conclusions we came to. We started working together in 1997, and he was just remarkable. As time goes on, I appreciate him more, and miss him more; how truly extraordinary he was becomes clearer. Steve understood the creative process in a way that’s extremely rare, but he also understood how you make a company with lots of people.
apple  design  JonyIve  interview  SteveJobs 
5 weeks ago by jefframnani
The Counter Intuitive trait that will make you significantly more successful
Shane Snow's look at optimism v. pessimism graphed on credulity and skepticism.
shanesnow  innovation  innovators  stevejobs  success 
6 weeks ago by madadprof
Steve Jobs: The World's Greatest Business Storyteller
Steve Jobs worked up the audience because he crafted the product in terms of good and evil, an irresistible combination. In the Steve Jobs narrative, the villain is a force that is aiming its guns at its last obstacle—the hero who is the last entity that can protect freedom. Is this a product launch or a script for a Star Wars-like movie? It’s both, and that’s why a Steve Jobs presentation was a mesmerizing experience. Jobs intuitively understood what great screenwriters know, what great works of literature are made of: heroes and villains are the fundamental building block of compelling narrative.
stevejobs  storytelling  apple  forbes 
6 weeks ago by cmananian

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