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Digital Transformation In The Age Of The Customer: A Spotlight On B2B
Excellent: B2B v. B2C adoption of #digital & #CX #transformation; culture biggest gap; #trust not cited
digital  transformation  customer  experience  q4  2015  accenture  cdo  cco  ceo  cmo  forrester  research  Statistics  comparison  b2c  b2b  adoption  sochap  reference  organization 
january 2016 by csrollyson
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