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csrollyson : ford   11

Edsel - Wikipedia, the free encyclopedia
Old classic automotive case study of product launch failure, poor resesrch, management
marketing  brand  failure  history  automotive  ford  management  advertising  research  product  design  engineering  model  mix  pricing  casestudy  2csra  2csrollyson  2cdo 
september 2016 by csrollyson
The Industrialist’s Dilemma | TechCrunch
INSIGHT: #manufacturers' acquiring hightech startups to lead disruption internally, become #digital, agile [examples]
arena  sochap  industrial  Economy  pointofview  agility  merger  acquisition  disruption  innovation  hightech  startup  acquihire  example  q1  2016  automotive  google  ford  amazon  manufacturing  product  digital  vision  adoption  transformation  car 
january 2016 by csrollyson
How Big Data Brought Ford Back from the Brink - Dataconomy
Shortish #automotive example/case study of using #BigData for product distribution and manufacturing
automative  ford  big  data  analytics  inventory  design  social  media  q3  2014  example  casestudy  consumer  supply  demand  model  EV  electric  hybrid  manufacturing  prototype  retail  dealer 
september 2014 by csrollyson
How Social Media Is Improving Manufacturing Collaboration | Automation World
#SocialBusiness adoption in #manufacturing from enterprise software perspective: examples & nice detail
q4  2011  manufacturing  adoption  example  food  engineering  global  enterprise  2.0  vendor  cisco  ibm  social  media  business  oil  human  capital  software  feature  email  tagging  collaboration  productivity  ford  cocacola  cpg  2sbs 
july 2014 by csrollyson
Scott Monty Is Leaving Ford | Social Media Today
YES Scott Monty & Frank Eliason: social co-oped by (content & mass) marketing BUT true caring & relationship will prevail
2014  Q2  social  media  marketing  relationship  pointofview  brand  content  mass  ford  backlash  Facebook  user  experience  customer  2cdo  2csra 
may 2014 by csrollyson
stratēchery | Apple, Samsung, and the Parable of the Model-T
EXCELLENTanalysis: Ford v GM, customer-focus lost to efficiency & lost share to GM. Is Apple pulling a Ford? Thx @monkbent
business  management  product  design  manufacturing  customer  efficiency  innovation  mix  example  GM  Ford  Apple  Samsung  analysis  valueprop  lockin  evolution 
april 2013 by csrollyson
Successful Social Media for Auto Dealers
Great case study for auto dealer's lessons learnt from using blog, Facebook, Twitter and others, and how to synergize with website
automotive  casestudy  social  media  business  twitter  facebook  blog  website  foursquare  strategy  dealer  ford  geosocial 
january 2012 by csrollyson

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