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Launching a Theater-On-Demand distribution campaign | TFC Blog
Post-mortem of "Theater on Demand" #crowdsourcing #distribution for cause-focused documentary #film: Nice detail, numbers and results
independent  film  distribution  casestudy  documentary  theater  screening  marketing  model  results  19eyz  bullsi  network  cause  disability  producer  promotion  crowdsourcing  community  strategy  Business 
march 2019 by csrollyson
Columbus Case Study | Sundance Institute
Very useful #independent #film release and distribution strategy and results - excellent detail #casestudy #filmmaker #investor #finance
film  distribution  windowing  strategy  casestudy  independent  festival  feature  theater  rights  investment  return  revenue  channel  audience  budget  promotion  SVOD  TVOD  marketing  cost  sundance  bullsi 
march 2019 by csrollyson
Chicago Gets A New Cultural Czar: Columbia College’s Mark Kelly | WBEZ
Key supporter/booster for Columbia College Chicago moves to city's dept cultural affairs/festivals
columbia  college  chicago  culture  art  news  2016  q3  executive  city  16ccc  promotion  development  festival  special  event 
november 2016 by csrollyson
Oracle Roadmap to Modern Customer Service
Basic tech-focused adoption roadmap for #CX emphasizing #customer #service; social metrics outdated
vendor  promotion  marketing  model  enterprise  technology  Solution  customer  service  experience  omni  channel  empowerment  chat  website  mobile  social  media  metrics  measurement  knowledge  management  2csra  2snr 
january 2016 by csrollyson
Creative Spaces | Chicago Creative Space
Fetishizing chicago hightech offices; music videos offer unique view of several "creative" offices
Office  chicago  video  promotion  interior  design  architecture  hightech 
december 2015 by csrollyson
How to Create an Optimal Blog Design
Useful *general* guidelines qualify when using: YOUR readers probably have different preferences so test
blogs  howto  design  2015  q4  color  font  statistics  layout  social  promotion  email  platform 
october 2015 by csrollyson
Service Design Archives | Rosenfeld Media
The birth of Service Design: From Insight to Implementation - hosted by its publisher
service  design  blog  book  presentation  global  promotion 
september 2015 by csrollyson
How to Turn Your Social Media Marketing From Cost Center to Profit Center
The new conventional wisdom for content-driven #socialmedia is actually more of the same
q2  2015  content  marketing  social  media  howto  platform  pinterest  facebook  twitter  meercat  periscope  promotion 
june 2015 by csrollyson
How To Set Up and Promote A LinkedIn Company Page: A Walkthrough
Concise step-by-step guide to launching and promoting a #LinkedIn Company Page
linkedin  company  page  howto  q1  2014  launch  build  business  promotion  Platform 
february 2015 by csrollyson
Cyber Monday is the Buggy Whip of E-Tailing. - TurkelTalks | TurkelTalks
[commented] Declining results for "#cybermonday": Why mega retail sales indicate the end of "traditional" #retail
retail  q4  2014  cyber  monday  pointofview  csrblogcomment  consumer  promotion  results  economy  brand  marketing  sochap  usa  disruption  luxury 
december 2014 by csrollyson
6 Small Business Saturday Tips for Brands on Facebook - AllFacebook
Advice for #local businesses: collaborate w adjacent stores to create #customer #experience that's fun, valuable
retail  ecommerce  promotion  hyper  local  campaign  facebook  community  customer  experience  collaboration  digital  transformation  q4  2014  Platform 
december 2014 by csrollyson
Little Things Count When Establishing Customer Relationships
Good solid insights but long w little detail; annoying site come-ons detract from message
customer  experience  list  howto  marketing  promotion  trust  relationship  service  sochap 
october 2014 by csrollyson
Products & Services tab Retirement
LinkedIn cancels key company page features, promotes others: here's what to do while you still can #fb
linkedin  company  page  q1  2014  feature  cancel  retire  discontinue  howto  platform  marketing  promotion  administration  2csrollyson  2execguide  2csra 
march 2014 by csrollyson
CHEF'S ROLL :: The Professional Chef Network
"Portfolio" site for chefs aims to bolster their reputations, a bit like LinkedIn but more rich media and presentation than networking
portfolio  website  chef  restaurant  reputation  global  promotion  social  network  14cdc 
march 2014 by csrollyson
Restaurant Case Study - Using Social Media for Marketing and Customer Engagement - Thought Reach
Experiential social media in Asia: How a restaurant in West Bengal uses mobile pervasively, recruits employees & crowdsources menu development
restaurant  casestudy  mobile  facebook  crowdsourcing  menu  promotion  order  west  bengal  customer  relationship  engagement  asia  coupon  recruiting  employee  14cdc  gamification 
february 2014 by csrollyson
Social Media Case Study: Houlihan's Restaurants | ClickZ
Great multi-channel social marketing case study features email & private community
restaurant  casestudy  social  media  community  twitter  email  marketing  chain  private  advocate  program  2010  promotion  millennial  geny  14cdc 
february 2014 by csrollyson
Nuggets - YouTube
Great series of how-to vids for using Qikest to self-publish
self  publishing  howto  video  vendor  promotion  example  tool  founder 
december 2013 by csrollyson
Embracing Digital Technology: A New Strategic Imperative
Nice example of Capgemini using infographic to promo their latest #digital #transformation call2action report #kudos Thx @didiebon
infographic  promotion  thought  leadership  report  cdo  digital  transformation  strategy  executive  management  q4  2013  2cdo  2csra  capgemini 
october 2013 by csrollyson
The 20 Words and Phrases That Will Get You the Most ReTweets | Dan Zarrella
#Twitter: Analysis of 150,000 retweets reveals words that most often occur in tweets that get retweeted #kudos #fb
twitter  tactic  analysis  data  retweet  promotion  q3  2013  behavior  2csrollyson 
september 2013 by csrollyson
The Mobile Scanning Duel at Retail By Chuck Martin
GREAT example of the death of pricing/retail as we know it.. AND funny #kudos #fb
mobile  application  retail  associate  customer  service  coffee  macys  sale  promotion  match  humor  price  competition  cdo  digital  exceptional  Technology 
august 2013 by csrollyson
McDonalds turns Hello Kitty promotion into a social media meltdown - Campaign Asia
Singapore Hello Kitty promotion turns ugly due to digital/physical mismanagement; contrast w 7-Eleven #cdo
mcdonalds  singapore  hellokitty  promotion  social  media  distribution  channel  delivery  fiasco  fail  facebook  customer  service  q2  2013  retail  comparison  cdo  digital  ecommerce 
june 2013 by csrollyson
The coming era of ‘on-demand’ marketing | McKinsey & Company
Superb analysis of the digital marketing environment—and need for Chief Digital Officers—no mention of omnichannel by name but describes concept #cdo
cdo  marketing  digital  big  data  social  media  ecommerce  mobile  usecase  customer  decision  journey  workstream  example  bank  retail  apparel  q2  2013  vision  analysis  2blog  experience  integration  promotion  omni  channel  foundation 
april 2013 by csrollyson
A LinkedIn Rant | Partners in EXCELLENCE Blog -- Making A Difference
Added to conversation on bad behavior on LinkedIn: suggested how to improve quality of discussions
linkedin  discussion  behavior  trust  group  invitation  executive  promotion  csrblogcomment  spam  sales  b2b 
april 2013 by csrollyson
Amex s Twitter Deal Helps Validate Social Payments - American Banker Article
The much-anticipated deal: Amex lets cardholders make purchases by tweeting (conditions apply ;^) #fb
credit  card  twitter  ecommerce  q1  2013  Financialservices  innovation  pilot  social  promotion  2csrollyson 
february 2013 by csrollyson
Mis-selling drugs: The settlers | The Economist
Large settlement for intentionally mis-selling drugs [guilt admitted]; even $3B pales in comparison w profits though; what to do?
healthcare  pharma  legal  lawsuit  marketing  influence  drug  physician  promotion  antidepressant  2blog  trust  settlement  usa 
july 2012 by csrollyson
The psychology of discounting: Something doesn’t add up | The Economist
How poor math skills lead people to pay more; how retailers capitalize w complex pricing models
promotion  discount  analysis  mathematics  customer  consumer  retail  ecommerce  complexity  household  budget  pricing  fractions 
july 2012 by csrollyson
Pay To “Highlight” Your Facebook Status Updates To More Friends – A Reckless New Ads Test | TechCrunch
Pay to promote your Facebook news updates! Corrupting the community; Signs of desperation; good comments #egsn
facebook  community  advertising  discussion  analysis  promotion  news  feed  product  service  innovation  beta  2blog 
may 2012 by csrollyson
5 Tips to Becoming a Top Blog in Your Industry | Social Media Examiner
USEFUL post on blog strategy addresses strategy—& its tactics sport good how-to meat
blog  strategy  tactics  howto  publishing  guest  collaboration  promotion  email  social  share 
april 2012 by csrollyson
November chilled retailers stuck in a rut | Article | Comments | Reuters.com
Mixed Black Friday sales analysis: comments outstanding, look for the poem, aptly quoted #fb
Usa  Retail  2011  Q4  analysis  2ghcj  2csrollyson  discussion  holiday  promotion  Consumer 
december 2011 by csrollyson
16 oz Carmel Stainless Steel Travel Tumbler | Promotional Coffee Mug | SM-6709-BLN
It looks like the K-College Guilds model; unbeatable for small size, attractive and durable
coffee  tea  travel  mug  tumbler  promotion  stainless 
november 2011 by csrollyson
Foodtree Bring You Fresh Produce Straight from Your iPhone
Foodies: new iphone app lets you & friends share info abt yr favorite fruit/veggies sources & photos Thx @techcocktail #fb
food  iphone  application  crowdsourcing  sourcing  produce  vancouver  denver  local  photo  promotion  2csrollyson 
july 2011 by csrollyson
Foursquare’s upcoming AMEX partnership helps users check-in to better deals
Partnership between Amex and Foursquare aims to use geosocial for significant incentives when users check in Thx @charles #li
geosocial  alliance  promotion  discount  retail  ecommerce  2011  news  Q2  2snr  Credit  Card 
june 2011 by csrollyson
Hunting Dinosaurs with the Crowd – The Ushahidi Blog
Fun experiment with Ushahidi to promote research programme Thx @patrickmeier
ushahidi  campaign  location  dinosaur  Europe  Humor  promotion  2ghcj 
may 2011 by csrollyson
Georillas - 800 LBS Marketing
Boutique advises management on LBS/geosocial strategy & tactics #li
LBS  location  geosocial  professional  service  consulting  management  latin  americas  America.Latina  usa  marketing  local  retail  strategy  promotion  2snr 
april 2011 by csrollyson
Groupon: Goldmine, Tar pit, or Niche Solution
Pricing & profit analysis of Groupon customers: 2 scenarios Thx @nurul #fb
price  profit  analysis  restaurant  coupon  marketing  promotion  statistics  startup  2snr 
october 2010 by csrollyson
Hurricane Party: Your Spontaneous Geo-Local Party App — Tech Cocktail
New geosocial startup lets groups organize events-and get group discounts-at local businesses #fb
geosocial  group  buy  bar  restaurant  emergent  startup  mobile  promotion  local  2snr  party  LBS  vendor 
october 2010 by csrollyson
Facebook Credits: Coming to a Target Near You
Watch this: Facebook credits now on sale at Target via gift cards; all kinds of interesting possibilities
Facebook  2fb  news  Credit  Alliance  Target  Retail  Q3  2010  Social  Network  Promotion  Speculation 
september 2010 by csrollyson
Three Best Ways to Use Location-Based Social Media - WSJ.com
Basic examples of how small business can use geosocial apps (4square) Thx @stefanw #fb
geosocial  smb  retail  valueprop  promotion  tactic  customer  example  2snr  LBS  Foursquare 
september 2010 by csrollyson
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