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4 reasons why CEOs still don't invest in digital marketing, Advertising
[comment] BRILLIANT must-read on why CMOs underspend in #digital #marketing: they don't get the value of #customer interaction #kudos
digital  analog  cmo  marketing  advertising  social  business  media  community  customer  experience  exceptional  csrblogcomment  q4  2013  spend  budget  ceo  agency  tv  mobile  interaction  ROI  2cdo  2csra  CDO  foundation 
december 2013 by csrollyson
Why do Companies with Great Customer Service Succeed? - Infographic
Some useful numbers re: #customer expectations of #service via email twitter facebook forum: incl. costs of bad #experience #fb
customer  service  usa  global  metrics  statistics  2013  analysis  social  media  marketing  sales  spend  brand  survey  facebook  twitter  forum  email  CDO  digital  2csra  2csrollyson  2sbs 
december 2013 by csrollyson
Tight Budgets Don't Mean Millennials Won't Pony Up For iPhones And Chipotle - Forbes
Millennials' bifurcated spending, downgrades here, upgrades there; stats on critical USA demographic #fb
geny  millennial  generation  genx  research  q4  2013  spend  apparel  food  hightech  gadget  mobile  status  parents  brand  bifurcation  market  budget  2ghcj  culture  economy  employment  parent  luxury  2csra 
october 2013 by csrollyson
Managing Your Money In Public View - WSJ.com
Trend & startups in anonymous collective hyperlocal money management
social  money  management  crowdsourcing  analysis  spend  community  hyperlocal  news  2007  startup 
january 2011 by csrollyson
Federal ‘improper spending’ surges to $98bn - World - FT.com
The sorry state of "public virtue" Hobbes was right: omenous for healthcare reform?
Government  USA  spend  fraud  2008  healthcare  2csrollyson 
november 2009 by csrollyson

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