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Next year, be ahead of the competition
Dec. 27, 2010 | Financial Post | Rick Spence

Look for ways to add more value. In tough times, most marketers look for
ways to claw back some of the value they offer their customers, as a
way to preserve margins; you can stand out by offering more. Henry Ford
said it best: "The man who will use his skill and constructive
imagination to see how much he can give for a dollar, instead of how
little he can give for a dollar, is bound to succeed."
Rick_Spence  advice  self-improvement  opportunities  opportunistic  value_creation  perks  hard_times 
december 2010 by jerryking
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