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How outsiders solve problems that stump experts
May. 02, 2012 | The Globe and Mail| by ERIN MILLAR Special to Globe and Mail Update.

“Radical innovations often happen at the intersections of disciplines,” write Dr. Karim Lakhani and Dr. Lars Bo Jeppesen, of Harvard Business School and Copenhagen Business School respectively, in the Harvard Business Review. “The more diverse the problem-solving population, the more likely a problem is to be solved. People tend to link problems that are distant from their fields with solutions that they've encountered in their own work.”....“We assume that technical problems can be solved only by people with technical expertise,” writes Jonah Lehrer, who discusses InnoCentive in his new book Imagine: How Creativity Works. “But that assumption is wrong. The people deep inside a domain – the chemists trying to solve a chemistry problem – often suffer from a type of intellectual handicap. It's not until the challenge is shared with motivated outsiders that the solution can be found.
creativity  heterogeneity  innovation  polymaths  problem_solving  InnoCentive  books  Jonah_Lehrer  cross-pollination  interdisciplinary  outsiders  intellectual_diversity  moonshots  breakthroughs  industry_expertise 
may 2012 by jerryking
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