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Google, the great disruptor, takes aim ... at everything - The Globe and Mail
Omar El Akkad and Iain Marlow

From Saturday's Globe and Mail Published on Friday, Jan. 08, 2010 9:32PM
EST Last updated on Saturday, Jan. 09, 2010.

A decade ago, the Web company made its name by helping people find
things on the Internet. But Google no longer believes the future of the
Web is on the personal computer. Instead, the company predicts most
people will soon be connecting to the outside world through mobile
devices. If that prediction is right, it means that's where advertising
dollars are going too.

Today, Google is expanding into more areas than at any time in its
history: smart phones, e-readers, operating systems, on-line stores. Its
unveiling this week of the first Google-branded phone running on the
Android system, the Nexus One, was just the latest such expansion.

And in almost every sector it touches, Google is disrupting the
ecosystem, creating a new wave of winners and losers in its wake.
Google  disruption  structural_change  competitive_landscape  expansions  ecosystems  Omar_El_Akkad  Iain_Marlow 
january 2010 by jerryking
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