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jerryking : lego   14

Lego Hits Brick Wall With Sales, Sheds 8% of Global Workforce - WSJ
By Saabira Chaudhuri
Updated Sept. 5, 2017

........Lego said it would cut roughly 1,400 jobs, with between 500 to 600 of these coming from its Billund, Denmark, headquarters alone. It is also working to reduce layers of management and administration to speed product rollout, which Mr. Knudstorp said can involve 20 teams on average before a product is ready for global launch........
Lego  Danish  toys  layoffs  rollouts 
september 2017 by jerryking
Lego Turns to Digitally-Savvy Dane as Its New CEO - WSJ
By Saabira Chaudhuri
Updated Aug. 10, 2017

Lego named named Niels B. Christiansen, the 51-year-old former boss of Danish industrial group Danfoss A/S, as its new CEO. He replaces Bali Padda, a 61-year-old Brit who in December became Lego’s first non-Danish chief since its foundation in 1932.....The appointment comes as Lego, which employs 18,500 people, grapples with slowing sales growth and competition from smartphone apps and videogames. It is locked in battle with Mattel Inc. to be the world’s largest toy company by sales. For now, Mattel is slightly bigger, with $5.46 billion in revenue last year. Lego sales rose 6% last year to $5.38 billion, following a decade of double-digit growth, after a big marketing push in the U.S. failed to lift stalled sales there......Like rival Mattel, Lego is intensely focused on modernizing its toys for a digital era in which children spend more time on tablet computers and smartphones. The company launched an app in February that functions as a mini-social network, allowing children to share what they build online. It has also created Lego Boost, which combines computer coding with brick play, and is focusing on ways to use smartphones to bridge physical and digital play.

The executive reshuffle comes as arch rival Mattel has also sharpened its focus on technology. Earlier this year it named Margaret Georgiadis, a former president of Americas at Alphabet Inc.’s Google as its new CEO......Mr. Christiansen as having “transformed a traditional industrial company into a technology leader” while at Danfoss. He said the new CEO would look for digital opportunities in everything from sourcing and manufacturing to engaging with consumers and retailers, who are increasingly moving online.
Lego  brands  digital_strategies  Denmark  CEOs  appointments  toys  Mattel  play  product_launches 
august 2017 by jerryking
Big insights gleaned from small data - The Globe and Mail
HARVEY SCHACHTER
Special to The Globe and Mail
Published Tuesday, May 24, 2016
small_data  insights  Harvey_Schachter  Lego 
june 2016 by jerryking
Why tech giants are investing in STEM programs for students - The Globe and Mail
JENNIFER LEWINGTON
WATERLOO, ONT. — Special to The Globe and Mail
Published Tuesday, Oct. 28 2014, 5:00 AM EDT
Last updated Thursday, Oct. 30 2014,
STEM  uWaterloo  Google  Cisco  high_schools  outreach  coding  Lego  robotics  Kitchener-Waterloo 
november 2014 by jerryking
Lego’s blueprint for success, one brick at a time - The Globe and Mail
JACQUELINE NELSON
The Globe and Mail
Published Thursday, Jul. 17 2014
Lego  blueprints 
september 2014 by jerryking
The Power of 'Thick' Data - WSJ.com
By
Christian Madsbjerg and
Mikkel B. Rasmussen
March 21, 2014

companies that rely too much on the numbers, graphs and factoids of Big Data risk insulating themselves from the rich, qualitative reality of their customers' everyday lives. They can lose the ability to imagine and intuit how the world—and their own businesses—might be evolving. By outsourcing our thinking to Big Data, our ability to make sense of the world by careful observation begins to wither, just as you miss the feel and texture of a new city by navigating it only with the help of a GPS.

Successful companies and executives work to understand the emotional, even visceral context in which people encounter their product or service, and they are able to adapt when circumstances change. They are able to use what we like to call Thick Data.
thick_data  massive_data_sets  Lego  ethnography  visceral  storytelling  social_data  observations  Samsung  consumer_research  imagination  skepticism  challenges  problems  sense-making  emotions  contextual 
march 2014 by jerryking
Fulfilling a Kid's Dream to Play With Legos All Your Life - WSJ.com
NOVEMBER 17, 2011 | WSJ | By DANIEL MICHAELS.

For Some Grown-Ups, Playing With Legos Is a Serious Business
One Adult Fan Left a Six-Figure Job to Build Models; the $20,000 Apartment.
career_paths  toys  Lego 
november 2011 by jerryking
The builder who revived a beloved brand brick by brick
Jul 18, 2011 FT. Andrew Ward. Jorgen Vig Knudstorp ; CEO Lego.
as head of the Danish toy maker, he helped restore the fortunes of a
national institution...Knudstorp saw that painful measures were needed
to turn the company around: layoffs, some mfg. was off shored to eastern
Europe & Mexico, and asset sales of theme parks & non-core
products....One of the hardest challenges for any CEO is to get to the
truth of what a biz is doing right & wrong - & to avoid
complacency when things are going well. Don`t dismiss the 1 % who
complain. Listen extra hard to that 1% because they usually represent a
much bigger proportion of silent unhappiness."

Lego tries to get at the truth by basing a large proportion of managers'
bonuses on customer satisfaction surveys of retailers, parents &
children...Knudstorp maintains a wide netwk of global business &
academic contacts from his time at McK and, before that, at biz schools
in Denmark, the UK & US, and describes himself an eclectic reader.
ProQuest  Lego  CEOs  Denmark  Danish  turnarounds  family-owned_businesses  theme_parks  toys  latent  hidden  complacency  customer_satisfaction  McKinsey  dissatisfaction  complaints  unhappiness 
july 2011 by jerryking

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