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jerryking : steam_whistle   1

Two ‘fired guys’ poured ambition into Steam Whistle - The Globe and Mail
Oct. 03 2013 | The Globe and Mail | WALLACE IMMEN.

Steam Whistle is a case study for entrepreneurs trying to carve a niche in a competitive industry, says Eric Morse, associate dean of the University of Western Ontario’s Richard Ivey School of Business, who oversees the school’s Quantum Shift program for entrepreneurs.

“They figured out what they wanted to be good at early on, and that’s not always an easy thing to do,” Dr. Morse says. “Entrepreneurs are often throwing a bunch of stuff at the wall to see what sticks.”

“Don’t vary until proven necessary,” is another lesson this emphasizes, he says.

It actually takes more focus and dedication to stay successful once you have initial success,
artisan_hobbies_&_crafts  beers  brewers  craftsmanship  dedication  entrepreneur  entrepreneurship  focus  Ivey  partnerships  Steam_Whistle  variations  Wallace_Immen 
october 2013 by jerryking

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