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jerryking : customer_feedback   4

Four ways to harvest value from ‘failure’ - The Globe and Mail
JOE NATALE
Special to The Globe and Mail
Published Wednesday, Feb. 04 2015

Here are four ways to bring tuition value to life in your organization:

1. Reward the blunt and the honest.

2. Make sure everybody has some skin in the game...Reflect upon our successes and our failures and, most importantly, to share and study them and create a constructive dialogue within their teams. Creating tuition value only works if it becomes everyone’s responsibility.

3. Know when to fold them. We have heard many times that it’s important to fail fast, and yet too many organizations take far too long to put a bullet in projects that are going nowhere.

4. Pump up the volume of your customer’s voice.
attrtion_rates  failure  lessons_learned  value_creation  customer_feedback  feedback  reflections  kill_rates  skin_in_the_game 
february 2015 by jerryking
Data Firm StellaService Raises Funds - WSJ.com
February 27, 2013 | WSJ | By DANA MATTIOLI.

StellaService Inc., a startup that measures customer satisfaction with online shopping, raised a $15 million round of funding to help broaden the amount of data it collects about retailers....The New York based company collects data on thousands of retailers, including Amazon.com Inc. AMZN +1.25% and Macy's Inc., using a network of mystery shoppers. It then ranks the retailers based on metrics including shipping speed, packaging and ease of returns.
retailers  data  funding  customer_experience  customer_service  customer_feedback  customer_insights  metrics 
february 2013 by jerryking
From Harvard Yard To Vegas Strip Article
10.07.02 | Forbes.com - Magazine | Carol Potash.

Through branding, cross-casino marketing, loyalty cards, and technology, CEO Gary Loveman has made Harrah's Entertainment, the most diversified of the big four gaming companies, a model of effective customer feedback. In an industry accustomed to relying on intuition, Harrah's has built a database of 25 million customers that drills down through all its activities. Digital profiles are based not on observed behavior of what customers have spent but on analysis of what they are capable of spending. The technology includes built-in marketing interventions designed to close the gap between actual and potential spending. In this new world of computer-generated predictions, the customers are willing participants. Harrah's may be the best example of this kind of ongoing feedback system that could be applied to theme parks, ski resorts, cruise lines, retailers, and subscription businesses such as AOL and satellite TV.
predictive_modeling  Las_Vegas  databases  theme_parks  gaming  CEOs  Harrah's  casinos  yield_management  data_mining  customer_profiling  loyalty_management  customer_feedback  variance_analysis  leisure  branding  Gary_Loveman  marketing  observations 
july 2012 by jerryking
Tweet to Lululemon: Smaller sizes, please
Jun. 11, 2010 | The Globe and Mail | by Marina Strauss
Retailing Reporter. Lululemon has wrestled with a problem that rivals
can only envy: not being able to keep up with heavy demand for its $100
hoodies and yoga pants. The immediate feedback of social media means the
company doesn't have to wait for customer data from the stores' cash
registers....Comments through social media about the chain running out
of women's size 4s and 6s, for example, are helping Lululemon CEO,
Christine Day, adjust her product purchasing to ensure she's in stock
of those sizes rather than forfeiting sales, as has happened in the
past. Identifying the high-demand products to carry for her “guests,” as
the company calls its customers, is crucial for the purveyor of premium
athletic wear...Still, part of Ms. Day's strategy is something she
calls a “scarcity model.” She doesn't want the stores to carry too many
size 4s and 6s, to keep customers coming back.
social_media  Lululemon  twitter  Marina_Strauss  high-demand  customer_feedback  apparel  speed  retailers  yoga  scarcity  customer_risk 
june 2010 by jerryking

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