recentpopularlog in

jerryking : dashboards   8

Music’s ‘Moneyball’ moment: why data is the new talent scout | Financial Times
JULY 5, 2018 | FT | Michael Hann.

The music industry loves to self-mythologise. It especially loves to mythologise about taking young scrappers from the streets and turning them into stars. It celebrates the men and women — but usually the men — with “golden ears” almost as much as the people making the music....A&R, or “artists and repertoire”, are the people who look for new talent, convince that talent to sign to the record label and then nurture it: advising on songs, on producers, on how to go about the job of being a pop star. It’s the R&D arm of the music industry......What the music business doesn’t like to shout about is how inefficient its R&D process is. The annual global spend on A&R is $2.8bn....and all that buys is the probability of failure: “Some labels estimate the ratio of commercial success to failure as 1 in 4; others consider the chances to be much lower — less than 1 in 10,” observes its 2017 report. Or as Mixmag magazine’s columnist The Secret DJ put it: “Major labels call themselves a business but are insanely unprofitable, utterly uncertain, totally rudderless and completely ignorant.”......The rise of digital music brought with it a huge amount of data which, industry executives realized, could be turned to their advantage. ....“All our business units must now leverage data and analytics in innovative ways to dig deeper than ever for new talent. The modern day talent-spotter must have both an artistic ear and analytical eyes.”

Earlier this year, in the same week as Warner announced its acquisition of Sodatone, a company that has developed a tool for talent-spotting via data, another data company, Instrumental, secured $4.2m of funding. The industry appeared to have reached a tipping point — what the website Music Ally called “A&R’s data moment”. Which is why, wherever the music industry’s great and good gather, the word “moneyball” has become increasingly prevalent.
........YouTube, Spotify, Instagram were born and changed the way talent begins its journey. All the barriers came down. Suddenly you’ve got tens of thousands of pieces of music content being uploaded.......Home computing’s democratization of recording removed the barriers to making high-quality music. No longer did you need access to a studio and an experienced producer, plus the money to pay for them. But the music industry had no way to keep abreast of these new creators. “....The way A&R people have discovered talent has barely changed since the music industry began, and it’s fundamentally the same for indie labels, who put artistry above sales, as it is for major labels who have to answer to shareholders. It’s always been about information.....“We find them by listening to new music constantly, by people giving us tips, by going out and seeing things that sound interesting,”.....“The most useful people to talk to are concert promoters and booking agents. They are least inclined to bullshit; they’ll tell you how many people an act is drawing,”...like labels, publishers also have an A&R function, signing up songwriters, many of whom will also be in bands)....“Journalists and radio producers are [also] very useful people to give you information. If you know you’ve got particular DJs or particular writers who are going to pick up something, that’s really good.”
.......Instrumental’s selling point is a dashboard called Talent AI, which scrapes data from Spotify playlists with more than 10,000 followers.....“We took a view that to build momentum on Spotify, you need to be on playlists,”....“If no one knows who you are, no one’s going to suddenly start streaming a track you’ve just put up. It happens when you start getting included on playlists.”......To make it workable, the Talent AI dashboard enables users to apply a series of filters to either tracks or artists: to sort by nationality, by genre, by number of playlists they appear on, by the number of playlist subscribers, by their industry standing — are they signed to a major? To an independent label? Are they unsigned?
.......What A&R people are looking for, though, is not totals, it’s evidence of momentum. No one wants to sign the artist who has reached maximum popularity. They want the artist on the way up....“It’s the direction. Is it going in the right direction?”....when it comes to assessing what an artist can offer, the data isn’t even always about the numbers. “The one I look at the most is Instagram, because that’s the easiest way for an artist to express themselves in a way other than the music — how they look, what they’re into,” she says. “That gives a real snapshot into [them] and whether they really have formulated a world for themselves or not.”......not everyone is delighted with the drive to data. “[the advent of] Spotify...became the driving force for signings...“A&Rs were using their eyes rather than their ears — watching numbers change rather than listening to music, and then jumping on acts....they saw something happening and got it out quickly without having to invest in the traditional A&R process.”... online heat tends to be generated by transient teenage audiences who are likely to move on rather than stick around for a decade: online presence is a big thing in electronic dance music, or some branches of urban music, in which an artist might only be good for a single song. In short, data does not measure quality; it does not tell you whether an artist has 20 good songs that can be turned into their first two albums; it does not tell you whether they can command a crowd in live performance..........The music industry, of course, has always had an issue with short-termism/short-sightedness: [tension] between the people who sign the cheques and those who go to bat for the artists is built into the way it works..........The problem is that without career artists, the music industry just becomes even more of a lottery. It is being made harder, not just by short-termism, but by the fact that music has become less culturally central. “It’s so much harder to connect with an audience or grow an audience, because there’s so much noise,”
.......Today the A&R...agree that the new data has its uses, but insist it still takes second place to the evidence of their own eyes and ears.......As for Withey, he is not about to tell the old-school scouts their days are done....Instrumental can tell A&R people which artists are hot, but not which are good. Also, there will be amazing acts who simply don’t get the traction on the internet to register on the Talent AI dashboard.....All of which will come as a relief to the people running those A&R departments. .....when asked if data will become the single most important factor in scouting talent: “I hope not. Otherwise we may as well have robots.” For now, at least, the golden ears are safe.
A&R  algorithms  analytics  data  dashboards  tips  discoveries  filters  hits  Instagram  inefficiencies  momentum  music  music_industry  music_labels  music_publishing  Moneyball  myths  playlists  self-mythologize  songwriters  Spotify  SXSW  success_rates  talent  talent_spotting  tipping_points  tracking  YouTube  talent_scouting  high-quality  the_single_most_important 
july 2018 by jerryking
Everything We Wish We'd Known About Building Data Products - First Round Review
Quote: "Where to Start Building: A lot of people choose to start building by modeling the product in question. Some start with feature discovery or feature engineering. Others start with building the infrastructure to serve results at scale. But for Belkin, there's only one right answer and starting point for a data product: Understanding how will you evaluate performance and building evaluation tools.
“Every single company I've worked at and talked to has the same problem without a single exception so far — poor data quality, especially tracking data,” he says.“Either there's incomplete data, missing tracking data, duplicative tracking data.” To solve this problem, you must invest a ton of time and energy monitoring data quality. You need to monitor and alert as carefully as you monitor site SLAs. You need to treat data quality bugs as more than a first priority. Don’t be afraid to fail a deploy if you detect data quality issues."
assessments_&_evaluations  control_systems  dashboards  data_quality  economies_of_scale  instrumentation_monitoring  testing  tracking  information  infrastructure  via:ajohnson1200  massive_data_sets 
september 2015 by jerryking
This Is How We Do It: Ben Horowitz on How Software Testing Has Changed - The CIO Report - WSJ
March 12, 2015 | WSJ |By STEVE ROSENBUSH.

Two trends led to the creation of SignalFx...“It used to be that every server was sacred and if one went down, it was a catastrophe,” Mr. Horowitz said. In the era of the cloud and so-called webscale companies, that no longer should be the case, he contends. “Facebook has over one million servers. If one goes down, it doesn’t matter. What matters is how the app that is being served is performing. Is there a bottleneck or is it doing okay?”...The other big trend behind the creation of SignalFx lay in software development process. In an era of continuous deployment and updates, there’s no time to have IT identify a problem and kick it back to the engineers....“What you really need is software developers looking at how applications are doing. But you have to give developers tools to instrument their own code,” he said.

Such monitoring tools will vary from case to case. “Memory usage, response time .. any number of things may characterize an application tier, or Web tier. You have to be able to express things like that.... “In the old days, from the engineering standpoint, functionality was a huge thing. Now it is a small thing when it comes to testing. Scale and reliability are the big things, and testing has to be in real time.”
Ben_Horowitz  Andreessen_Horowitz  software_development  tools  CIOs  monitoring  SignalFx  scaling  reliability  real-time  testing  control_systems  dashboards  instrumentation_monitoring 
march 2015 by jerryking
15 Business Buzzwords You'll Need to Know in 2015
Dashboard: "A dashboard should be a series of charts and graphs that incorporate a business's relevant data displayed in an easy-to-understand charts and graphs. When viewed together, it's easy for entrepreneurs to quickly gauge the financial health of their business." – Sabrina Parsons, CEO, Palo Alto Software
definitions  metrics  dashboards  lingo 
january 2015 by jerryking
Manage from a Single Piece of Paper
January/February 2007 | Business Owner | Anonymous.

Great managers know exactly where their company based on four or five key indicators. Gary Sutton, legendary turnaround expert and author of The Six Month Fix, urges all business owners to manage from a single piece of paper. Sutton suggests they monitor information that looks ahead, such as: inbound calls/responses by source, orders received by product or product line, returns or warranty claims, total gross profits, payroll expense and accounts receivable. In addition, include a breakdown of costs by expense category. Next add liquidity data, inventory data, and data more upstream in the sales cycle, such as cash on hand and credit available. Have this information delivered to your desk once a week, and you will be empowered with the information needed to do your job. Here as some data sheet items: breakeven point, and performance of each profit engine.
metrics  small_business  running_a_business  KPIs  dashboards  start_ups  data  books  data_driven  indicators  forward_looking  owners  simplicity 
september 2013 by jerryking
Bill Gates on the Importance of Measurement - WSJ.com
January 25, 2013 | WSJ | by Bill Gates.
(Charles Waud & WaudWare)
From the fight against polio to fixing education, what's missing is often good measurement and a commitment to follow the data. We can do better. We have the tools at hand.

Without feedback from precise measurement...invention is "doomed to be rare and erratic." With it, invention becomes "commonplace."
An innovation—whether it's a new vaccine or an improved seed—can't have an impact unless it reaches the people who will benefit from it. We need innovations in measurement to find new, effective ways to deliver those tools and services to the clinics, family farms and classrooms that need them....As budgets tighten for governments and foundations world-wide, we all need to take the lesson of the steam engine to heart and adapt it to solving the world's biggest problems...information [needs to] go into a system—part paper-based and part computerized—that helps decision makers see where things are working and to take action in places where they aren't....the most critical change we can make in U.S. K–12 education, with America lagging countries in Asia and Northern Europe when it comes to turning out top students, is to create teacher-feedback systems that are properly funded, high quality and trusted by teachers....The process I have described—setting clear goals, choosing an approach, measuring results, and then using those measurements to continually refine our approach—helps us to deliver tools and services to everybody who will benefit, be they students in the U.S. or mothers in Africa.
billgates  metrics  problem_solving  problems  dashboards  innovation  instrumentation_monitoring  data  tools  Ethiopia  goal-setting  goals  feedback  measurements  assessments_&_evaluations 
january 2013 by jerryking
Stanford's Entrepreneurship Corner: Jack Dorsey, Square - The Power of Curiosity and Inspiration
Lecture by Jack Dorsey, creator of twitter and square, as part
of Stanford U.'s Entrepreneurship corner.
"Instrument" your company from Day 1. The 1st thing he did in square
(and not in twitter) is write an admin control panel for their servers.
Be a story teller. Inspire your team & your customers with a
story, your idea.
In the company, act as the editor, composing the stories.
The team you build is not permanent, different players will need to
enter & exit according to their profiles, the current story &
the "required edition".
Internal comms.: Everyone in the company will have the same
priorities.
External comms: You communicate with the product, your product is
"your story for your customers".
$ in the bank: The company needs it, firstly from investors and
secondly, and more critical, from revenue.
Limit the # of details. Those that stay need to be perfect.
Finally,"expect the unexpected and, whenever possible, be the
unexpected".
Stanford  entrepreneurship  Jack_Dorsey  start_ups  turning_your_team  Twitter  lessons_learned  entrepreneur  Square  control_systems  storytelling  dashboards  unexpected  instrumentation_monitoring  curiosity  inquisitiveness 
february 2011 by jerryking
Power Points - The Globe and Mail
June 1, 2009 The Globe & Mail | by Harvey Schachter. Five before 11; GPS, point me to lunch

GPS, point me to lunch

GPS devices are increasingly common for salespeople and other mobile workers. Technology writer Marc Saltzman notes that they can be loaded with "points of interest" data, which can help find a restaurant with Thai food or vegetarian cuisine when the client you are taking for lunch indicates a preference, or a gas station when the tank is running low. Inc.com

Leading indicators of distress

These days, the most entrenched companies can plunge into financial distress with dizzying speed. Your strategic planning, therefore, should now include monitoring the performance of suppliers, customers and competitors. Leading indicators of distress include delinquent accounts payable, downgraded debt ratings, large share price declines, late inventory deliveries and lower quality goods. The McKinsey Quarterly
dashboards  distress  financial_distress  GPS  Harvey_Schachter  indicators  leading_indicators  McKinsey  POI  ratios  warning_signs 
june 2009 by jerryking

Copy this bookmark:





to read