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jerryking : freemium   6

Simplicity and Freemium Models "Crush It"
June 9, 2010 | Inc. Magazine | Posted by Howard Greenstein at
3:55 PM.
Vaynerchuk’s advice to companies thinking about starting up today
includes three key ideas. First he covered the “freemium” business model
and the “App Store” small payment model. His second piece of advice
was to think about simplicity and limiting choice. Finally, he’s excited
about location-based mobile services like FourSquare and GoWalla.
“Anyone in marketing who doesn’t understand that this lets consumers
have the ability to be rewarded at the point of purchase or for going to
a specific location is missing out.” Finally, I had a chance to ask
Vaynerchuk the investor what he looks for in new business pitches. “The
person, first and foremost, and how they explain the way the business
will make money. 95% of people can’t answer that simple question. The
idea is a close second.”
freemium  business_models  Gary_Vaynerchuk  simplicity  App_Store 
july 2010 by jerryking
Wired Struggles to Find Niche in Magazine World - NYTimes.com
May 17, 2009 | New York Times | STEPHANIE CLIFFORD. Article
profiles Wired Magazine's Chris Anderson and the paradox of his personal
success chronicling the new economy with the magazine's challenge of
finding supporting advertisers.
Wired  advertising  Chris_Anderson  Condé_Nast  magazines  free  freemium 
may 2009 by jerryking
globeandmail.com: 'Freemium' services: A Web surfer's paradise
January 25, 2007 at 7:50 AM EDT, Globe and Mail Update by SHANE SCHICK
Web_2.0  free  freemium  online_training  HVAC 
march 2009 by jerryking

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