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jonerp : jargon   2

6 reasons why an executive should care about writing without bullshit - by @jbernoff
"Every time you send an email, publish a policy, or write a report that’s full of equivocation, jargon that obscures meaning, and passive voice that hides responsibility, you are reinforcing a culture of obfuscation. Every time someone reads such a document, they think, “Ah, the people who run this company are full of bullshit.”
corporate  ceos  executives  jargon  passive  voice  productivity  writing  without  bullshit 
august 2016 by jonerp

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