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jonerp : media   70

Digital media disruptions 23 – audience metrics that matter, and the content brevity debate
"It's time for another review of media disruptions, with the enterprise reader in mind. In this edition - audience metrics over vanity metrics, and subscribers for the win. And: content brevity versus long-form immersion."
analytics  planning  and  data  analysis  content  marketing  digital  social  media 
september 2018 by jonerp
Digital media disruptions 22 – assessing B2B paywalls, Facebook’s algo, and the changing rules of SEO
"In this edition - what can enterprises learn from B2B subscription paywalls? Plus: data shows how Facebook's algo has shifted away from news and B2B. SEO rules get an update with voice search on the way, and we learn from Netflix's highs and lows."
content  marketing  digital  and  media 
july 2018 by jonerp
“I get to review this before you publish it, right?” A media day botch job we all need to avoid
"In our line of work, there's nothing more awkward than the phrase "Can I review this before publication?" We all need more customer use cases. Here's ten tips to avoid the gotchas - and ensure a great experience for the customer."
content  marketing  digital  and  enterprise  in  the  real  world  media 
may 2018 by jonerp
What can enterprises learn from Facebook’s no good, very bad week? - by @jonerp
"Facebook just had a terrible, horrible, no good, very bad week. The stakes are high - and the enterprise lessons are plenty. Here's my analysis."
content  marketing  digital  and  ux  application  design  media 
february 2018 by jonerp
SPOS #605 - Next Level Negotiation Skills With Chris Voss - podcast via @mitchjoel
During Chris's 24 year tenure in the Bureau, he was trained in the art of negotiation by not only the FBI but Scotland Yard and Harvard Law School.
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
february 2018 by jonerp
Digital media disruptions XX – Facebook elevates comments over shares + Alexa’s content future - by @jonerp
"In this edition – why Facebook's comments over shares News Feed change matters far beyond Facebook. How to tell the real influencers from the fakes, and: why brands should reckon with Alexa for content."
content  marketing  digital  and  iot  robotics  ai  user  experience  media 
february 2018 by jonerp
SPOS #601 - Dan Heath On The Power Of Moments - podcast via @mitchjoel
"Why do certain experiences have specific impact on our lives? How is it that an event that took place when we were a child could be a hardwired value set that we carry with us to this day? Is it all just chance and luck (nature) or is their an opportunity for us to create moments like this (nurture)?"
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
january 2018 by jonerp
New data shows power of videos, text and storytelling – but the advertising model is still broken - by @jonerp
"I thought I was going to roast a Playbuzz PR email on fixing fake news. But their data on the impact of video in brand storytelling is worth a look. Here's how it impacts enterprise marketers."
analytics  planning  and  data  analysis  content  marketing  digital  ux  application  design  media 
january 2018 by jonerp
How to get a halfway decent tech news Flash Briefing from Alexa – tips for enterprise readers - by @jonerp
"Getting a semi-decent personalized tech briefing out of Amazon Alexa is a project. Here's an illustrated look at how I did mine - and how enterprise readers should approach it. Plenty of heachache-saving tips included."
mobile  user  experience  ux  and  application  design  media 
january 2018 by jonerp
SPOS #600 - Smart Women In The New Economy With Magdalena Yesil - podcast by @mitchjoel
" In a situation where equal pay, harassment and more is still (sadly) the bane of our society when it comes to women. From #metoo and bro culture to today, Magdalena has more than a few thoughts on where technology is going and how important woman are (and will be) to its future and freedom."
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
january 2018 by jonerp
Kellblog Predictions for 2018 - by @kellblog
"The war on facts and expertise will continue to escalate. Read The Death of Expertise for more. This will extend to a war on college. While an attempted opening salvo on graduate student tuition waivers didn’t fire, in an environment where the President’s son says, “we’ll take $200,000 of your money; in exchange we’ll train your children to hate our country,” you can expect ongoing attacks on post-secondary education. This spells trouble for Silicon Valley, where a large number of founders and entrepreneurs are former grad students as well as immigrants (which is a whole different area of potential trouble)."
bi  epm  ipo  media  predictions  silicon  valley  social  ai  cloud  freelance  economy  gig  iot 
january 2018 by jonerp
AdGuard calls out sites for cryptojacking failures
"The company reports that there are around 2,500 downloads of this code per day. This is likely to be for more than just cryptojacking. Downloads are also likely to be used by other cybercriminals for malvertising. It is also entirely possible that some websites are using the code to boost the number of ads that they serve. With many advertisers paying per impression of an ad, there is a lot of interest in improving ad serving."
homepage  slider  latest  news  security  ad  blocking  adguard  browsers  cryptocurrency  media  players  monero  onlinevideoconverter.com  openload  rapidvideo.com 
december 2017 by jonerp
Smarter Career Choices #3: Solve for the Global Maxima!
"series correlations would have been a great start right after the first week of the contract. How many people are visiting the Surface website on Sundays? Is that materially significant compared to weeks prior or weeks where there were not as many games? Was there an improvement on Sundays in digital sales? How about retail sales on Mondays?"
advanced  analytics  digital  marketing  tips  brand  measurement  social  media  metrics  television  advertising 
december 2017 by jonerp
Study: No Shortcuts From SEO — Old Web Dominates Google Search - by @tomforemski
"The Ahrefs study, however appears to show that businesses are wasting money pursuing SEO as a quick short-cut to attaining first page ranking. Ahrefs discovered that it takes two to three years to attain number one ranking on a keyword. Trust is a relationship that needs to be consistent over time in order to build. There is no shortcut through SEO and it's risky business, IMHO."
a  top  story  every  company  is  media  searchwatch  seo 
december 2017 by jonerp
Media Disruption: Is the Race To The Bottom Bottoming Out? - by @tomforemski
"The darlings of the new media sector such as Buzzfeed, Gawker, and Mashable attained massive amounts of traffic yet even they were unable to run fast enough to stem the race to the bottom on declining advertising revenues.

Google is also racing to the bottom. Every quarter it reports less money per click than the same period in the prior year. In it's most recent quarter it reported 18% less -- a larger than expected decline. But it beat Wall Street estimates because it found more places to show more ads."
a  top  story  every  company  is  media  valley  mediawatch 
november 2017 by jonerp
Facebook Fake News Problem: It's A Media Company - by @tomforemski
"Facebook (and Google) is finding it harder and harder to avoid being seen as a media company. I’ve called Facebook, Google, Yahoo and many others — high-tech enabled media companies for more than a decade. I’m glad others are seeing that: publishing pages of content with advertising around it is a media company."
a  top  story  every  company  is  media  valley  mediawatch 
november 2017 by jonerp
Digital media disruptions XIX – video vs text, Twitter vs the Google – Facebook duopoly - by @jonerp
"In this edition - is video crushing text content? Are companies over-investing in Twitter for content marketing? And: what we can learn from Netflix's recommendation algo."
content  marketing  digital  and  media 
september 2017 by jonerp
Video is disrupting B2B content platforms, and the bots are next, says ViewLift - by @jonerp
"Content platforms are changing fast. ViewLift's CTO tells me about why video is surging, and how partner Incedo keeps them on top of Alexa - and the AI bots to come."
analytics  planning  and  data  analysis  content  marketing  digital  user  experience  media 
august 2017 by jonerp
Digital media disruptions XVIII – bad press, notification noise, and beating Facebook’s algo - by @jonerp
"In this edition - getting the best of Facebook's algorithm, and a better approach to the social mob. Plus: avoiding notification overload and the Trump attention suck."
content  marketing  digital  and  media 
august 2017 by jonerp
Digital ad scandals and ad blockers are undermining online ads – what next? - by @jonerp
"Scandals and uncertainty have rocked the online ad industry, raising questions for advertisers on value versus cost. Facebook and Google are hogging the growth, leaving publishers and their ad clients with uncertain futures. But what are the alternatives? And when will readers get fed up with invasive, ad-heavy UX? Yes, gory screen shots are included."
content  marketing  digital  and  mobile  user  experience  ux  application  design  media 
april 2017 by jonerp
Mark Zuckerberg Takes on Fake News, the Importance of the News Industry And the Rise of Filter Bubbles in New Manifesto
"Facebook CEO Mark Zuckerberg emphasized the importance of a “strong news industry” in his 5,000-plus word manifesto published this afternoon. Calling the news “critical to building an informed community,” Zuckerberg said Facebook will do more “to make sure this vital social function is sustainable.”
content  strategy  social  media  web  advertising  dollars  business  models  facebook  fake  news  local  mark  zuckerberg 
february 2017 by jonerp
Mark Zuckerberg on Facebook’s future: the spirit is willing, but the algorithm is weak - by @jbernoff
Great freaking blog title... "Analysis: Zuckerberg correctly cites filter bubbles and fake news as the big problems which may metastasize, as he suggests, into sensational, polarized conversation. He’s moved well beyond the statement minimizing the fake news problem that won the Bullshitty Award for most outrageous public statement by a corporate spokesperson. But Facebook moves carefully when shifting its algorithm, because such changes create not just public criticism, but shifts in member satisfaction and potentially, revenue."
bullshitties  corporate  media  facebook  algorithm  fake  news  filter  bubble  mark  zuckerberg 
february 2017 by jonerp
The Rise Of Fake News Amidst The Fall Of News Media - by @tomforemski
"Googols of top neurons connecting over the Internet and we still haven't figured out a way to collect the true monetary value of professional news media so that it can be reinvested in producing more high quality media.

Since 2005, after leaving the Financial Times, I've warned that if we can't find a way to pay for professional media then society will pay for it in many unpleasant ways such as a rise of misinformation from special interest groups."
a  top  story  every  company  is  media  imho  -  book  mediawatch 
january 2017 by jonerp
SPOS #544 - Media's Massive Problems With Jay Rosen - podcast
|Rosen teaches journalism at New York University, where he has been on the faculty since 1986. He is the author of PressThink, a blog about journalism's ordeals in the age of the web, which he launched in 2003. In 1999, Yale University Press published his book, What Are Journalists For?, which was about the rise of the civic journalism movement. I was hoping that Jay could provide us with some insights on what happened and where we go from here. His answers will shock you. Enjoy the conversation..."
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
december 2016 by jonerp
Who You Gonna Believe? Inside the Strange, Frighteningly Influential Fake News Industry
"This expanded the conversation about fake news from just Facebook to Google. Google CEO, Sundar Pichai, told the BBC, “There should just be no situation where fake news gets distributed, so we are all for doing better here.” The BBC reporter asks him several times if fake news could’ve affected America’s election results, especially since many races were close.

They report that he paused for a moment before answering “Sure.”
analysis  culture  news  top  stories  facebook  media  politics  social  viral 
november 2016 by jonerp
Facebook is a tech-enabled media company - by @tomforemski
"The difference is in responsibility:

- Media companies are legally responsible for the nature of the content that they publish.

- Facebook has no legal responsibility for the content it publishes because it is a technology platform - it doesn't create the content.

However, Facebook does choose what to put into people's news feeds and it deletes content that violates the editorial policy of its terms of service. Some of this is done by automated tools but a lot of it is done by people."
a  top  story  media  valley  silicon 
november 2016 by jonerp
Mark Zuckerberg’s delusions regarding fake news on Facebook - by @jbernoff
"Mark Zuckerberg defended Facebook this weekend regarding the role of fake news in the election. It’s way worse than he says, and he has a lot of work to do to fix it. Ignorance is the biggest problem in our democracy, and Facebook is making it worse."
media  election  2016  facebook  fake  news  mark  zuckerberg  sam  mallikarjunan 
november 2016 by jonerp
A 'Tumultuous Decade' Rolls On... More Lost Generations Of Journalists - by @tomforemski
"High-tech media companies such as Google and Facebook are creating the advertising deflation. But they can ride the waves of the deflationary media business models because technology itself becomes cheaper and better; and it scales and changes faster than people.

Traditional news media relies on people and original reporting and creativity — a newspaper would not print screenshots of a rival newspaper — the Googlebot does and its why its ads are cheaper."
a  top  story  every  company  is  media  fridaywatch 
november 2016 by jonerp
Media Disruption Accellerates As Paper Ads Plunge - by @tomforemski
"With all our visionaries and tech geniuses we still have not figured out the innovation that will enable us to monetize and sustain professional news organizations.

- Digital advertising is not the answer because it continues to decline in effectiveness and revenues per unit.

- Subscriptions are not effective because they limit the reach of the news stories."
a  top  story  every  company  is  media  mediawatch 
november 2016 by jonerp
A scary future for Twitter users - by @jbernoff
"Salesforce and Disney have given up on acquiring Twitter, citing its troll problems. To succeed in tech you need either profits or growth; Twitter has neither. So somebody’s going to buy it that doesn’t care about the users. As a result, if you’re a user, you can expect a very scary future — scarier than any ghosts you’ll see this Halloween."
media  disney  google  salesforce  social  twitter 
october 2016 by jonerp
Digital media disruptions XIII – out with editors and pop-overs, in with algorithms and tracking - by @jonerp
"In digital media disruptions, I pick the most impactful media stories for enterprise marketers and publishers. This time around: Facebook ditches human editors for algorithms, but can it ditch bias? Google plans to punish opt-in pop-overs, and new/tricky/invasive tracking tools. And: the pros and cons of daily blogging."
content  marketing  digital  and  mobile  user  experience  media 
september 2016 by jonerp
Friday rant – Gawker.com shuts down, should enterprises care? - by @jonerp
"Gawker.com is officially dead. The litigation that caused its demise is disturbing. The rationalizations from Gawker.com are infuriating. That's fodder for a Friday rant, with enterprise readers in mind."
digital  and  content  marketing  social  user  experience  friday  roast  media 
august 2016 by jonerp
SPOS #526 - Kevin Kelly On The Promise And Future Of Technology - podcast
" I could not be more excited. When anyone uses the term "Futurist," there is only one name that comes to mind: Kevin Kelly. If you have not read his latest book, The Inevitable - Understanding The 12 Technological Forces That Will Shape Our World, you are truly missing out on the opportunity to read and understand what new businesses are going to thrive (and which ones are going to die)"
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
august 2016 by jonerp
Facebook Acknowledges That Sometimes It Needs Humans
"Within the blog post, Oskofsky linked to the trending team’s “review guidelines,” which seem to serve as process and style recommendations. Yet he does not explain the extent to which the trending team makes value judgments—in fact, editorial judgments—about the stories to include or exclude from “trending.” He doesn’t say who uses “trending” or how often people click there. He also doesn’t explain the extent to which Facebook itself guides the editorial team making those bigger picture decisions."
business  facebook  media  news  the  future  of 
may 2016 by jonerp
The Future of Media: Can Publishers Become Media Platforms? - by @tomforemski
"Social media platforms have helped raise readership numbers for many titles but their revenues continue to shrink. In the old days, more readers always meant more money but not so in the world of digital media. Publishers have to run ever faster just to keep still because the social media platforms have flooded the market with cheap advertising that continues to deflate."
a  top  story  every  company  is  media  mediawatch 
april 2016 by jonerp
Facebook Has Seized the Media, and That’s Bad News for Everyone But Facebook
"News has been co-opted by Facebook. That’s not good for the industry—or for you."
business  facebook  media  news 
april 2016 by jonerp
SPOS #504 - The Modern Economy With Douglas Rushkoff - podcast
"All of our assumptions about disruption, the digital economy, unicorns, valuations, and how all of this technological innovation has evolved will be questioned."
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
march 2016 by jonerp
Digital media disruptions X – Twitter’s algo shocker, mobile UX and ad blockers - by @jonerp
"Digital media is a chaotic landscape indeed. But which stories pass the enterprise gut check? In this edition: Responding to Twitter's algorithmic re-invention, ad blockers and mobile UX dilemmas, and the tricky territory of handling editorial criticism."
marketing  media  social 
february 2016 by jonerp
Social Media Made the Arab Spring, But Couldn’t Save It
"The darkness has fallen. Half a decade later, the Middle East is roiling in violence and repression. Activists are being intimidated into restraint by governments that are, with the exception of Tunisia, more totalitarian than those they replaced, if any government as such really exists at all."
facebook  social  media  arab  spring  twitter  youtube  business 
january 2016 by jonerp
Content strategy takes a big shift – why I was wrong - by @jonerp
"Everyone gets a piece of humble pie from time to time - today it's my turn. Content strategy has changed, and so has my outlook. We have the four components of effective content to blame."
innovation  marketing  media 
january 2016 by jonerp
Here’s what long tweets will do for Twitter: nothing
"Twitter CEO Jack Dorsey suggested that he might allow long tweets — up to 10,000 characters. That’s fixing a bug, not fixing Twitter. It won’t change much. Twitter has limited Tweets to 140 characters since the start, a limit that arose out of length restrictions on text messages."
media  twitter  jack  dorsey  social  long  tweets 
january 2016 by jonerp
The fall of ESPN’s Grantland – an enterprisey take - by @jonerp
"The fall of ESPN's Grantland was a blow to sports bloggers and fan like myself. But the postmortems missed the reason Grantland failed. Here's my enterprisey take - with six action steps to avoid the same fate."
marketing  media 
november 2015 by jonerp
SPOS #485 - The Future Of Blogging With Mark Schaefer (podcast)
blogging is still here but fundamentals of distribution are changing. Looking forward to checking the podcast.
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
october 2015 by jonerp
Mossberg: The Steve Jobs I Knew Isn’t in This Movie
"Steve Jobs wasn’t perfect. He was difficult. He was unnecessarily rude and brusque at times. He lied. But he also mellowed and grew as a person, and that mellowing coincided with the best part of his career. Mr. Sorkin opts to hide all of that from his audience. The best of the real Steve Jobs story begins to unfold just as the “Steve Jobs” story ends."
commentary  culture  general  media  movie 
october 2015 by jonerp
To be precise, Social Media Marketing is just mostly dead
"Here’s some context. My work on social media began in 2008 with large corporate clients who hoped to use social media like blogs and Facebook to energize their customers. So when I ask the question “Is social media marketing dead?”, I tend to think about organic social media as a significant part of marketing. Has social taken its place as a major marketing discipline alongside direct marketing, advertising, or PR? Despite its promise, the answer is no."
marketing  augie  ray  miracle  max  nate  elliott  princess  bride  social  media 
september 2015 by jonerp
SPOS #477 - The Business Of Podcasting With Donna Papacosta - podcast
"I've been creating this podcast - on a weekly basis - since 2006. Almost a decade of shows. But, the first podcast that I ever appeared on, was the one from Donna Papacosta. At the time, I thought the format was a joke, but after spending time with Donna, I quickly felt that this might be the perfect channel for businesses to experiment with audio. Not to be another kind of radio, but to invent a new type of audio programming."
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
august 2015 by jonerp
How a Forrester analyst thinks about the robots taking your job
"How many and which jobs are at risk?

To answer this question, you need to know what jobs people have now. The Bureau of Labor Statistics neatly tabulates and publishes this analysis every year. Start with that, and you can analyze all the major job categories and get an estimate that’s far more interesting than the guesses of the the optimist, pessimist, and the realist."
academic  media  analyst  automation  forrester  research  j.p.  gownder  robots 
august 2015 by jonerp
Pulling truth from the viral absurdity of the Amazon workplace debate - by @jonerp
"The New York Times' Amazon workplace deconstruction became a viral sensation. But in the process, big questions about reporting bias, tech industry job satisfaction, and work/life balance got buried."
future  of  work  hcm  media  social 
august 2015 by jonerp
We Thought Mobile Ads Were Doomed. Now It’s a $32B Business
"Even three years ago, no one had truly cracked mobile advertising. Now the industry is worth more than $31 billion dollars."
mobile  advertising  media  business 
august 2015 by jonerp
Digital media disruptions VI – on paywalls, and why you can’t buy influence - by @jonerp
"Yes, it's time for another gut-check of digital media disruptions - the enterprisey view. In this edition: the perils of paywalls, content trumps distribution, and why you can't buy influence."
analytics  marketing  media  social 
august 2015 by jonerp
SPOS #466 - Immersive Media With Frank Rose - podcast
"Frank Rose believes that the best kind of advertising is about real experiences. The kind of experiences that are so highly immersive for the consumer, that they're as enthralled by it as they are with a great movie or book. How many brands can make that happen?"
six  pixels  of  separation  mitch  joel  mirum  marketing  advertisement  communication  public  relation  social  media  management  & 
june 2015 by jonerp
Digital media disruptions V – contrarian facts and Facebook-eats-newspapers edition - by @jonerp
"Digital media is still chock full of disruption. But which stories pass the enterprise relevance test?"
marketing  media  social 
june 2015 by jonerp
Facebook Instant Articles: Bad for Marketers, OK for Publishers, but Great for Facebook - by @kippbodnar
"With Facebook Instant Articles, sharing and linking is contained within Facebook itself. Publishers and marketers could run the risk of getting fewer inbound links back to their own websites, which ultimately means they could be trading additional Facebook traffic for less search traffic. Is this a good trade?"
content  creation  social  meda  daily  Facebook  media 
may 2015 by jonerp
State of the News Media 2015
Digital and mobile developments have also broadened the world of audio. Podcast listening is on the rise, which could breathe new life into audio journalism. NPR’s podcast downloads alone grew 41% year over year, according to the company’s internal data. The percentage listening to online radio via mobile devices continues to rise, while the percentage listening on a desktop is falling."
media  news 
may 2015 by jonerp
Twitter and What Might Have Been - hy @monkbent
"It’s interesting to ponder why it is that Twitter is able to monetize effectively – and if they can keep it up – even as they are surpassed in active users by social networks like Instagram and (soon-if-not-already) Snapchat, never mind Facebook. I made this argument at the time of Twitter’s IPO offering:"
Twitter  social  media 
april 2015 by jonerp
The Trouble With Unpublishing the News
"removing an article from the web is still arguably the most dramatic choice a news organization can make.* Which is why BuzzFeed caused a stir this week when it chose to delete a post that was critical of a new beauty campaign by Dove."
news  media 
april 2015 by jonerp
Real Life Relevance: Nextdoor is running circles around Facebook — by @finnern
Last year I searched for a bike rack for my car. I posted that on Nextdoor and I found one not only for $10, but the women was kind enough to also deliver it to me.

Most of the wood for the tree house I built in the backyard is reclaimed and came free from the Nextdoor surplus.
hyperlocal  media 
march 2015 by jonerp
Facebook hosting doesn't change things, the world already changed - by @eugenewei
"Like any industry, the media loves a bit of navel-gazing (what is the origin of this phrase, because I don't enjoy staring at my own navel; maybe mirror-preening instead?). When Facebook announced they were offering to host content from media sites like The New York Times, the media went into a frenzy of apocalyptic prediction, with Mark Zuckerberg in the role of Mephistopheles."
Facebook  media 
march 2015 by jonerp
Social media ROI smackdown: What your business can’t afford to ignore - by @mkrigsman
"Well, social media being what it is, Frank has written a rebuttal, which is published below. Although pained at Frank’s comment that my post “betrays a lack of economic logic,” I take some comfort in the irony of this playing out on social media rather than in private. I’m sure even Frank would agree that social media does bring its own rewards."
trends  &  concepts  cxo  harvard  business  review  social  media 
march 2015 by jonerp
Exit interview: Mathew Ingram - #gigaom - via @retheauditors
"So to some extent we were too small to be huge and mass and successful in scale like a BuzzFeed or a Vox or Vice, but too big to be the kind of business that Danny Sullivan is describing. We were sort of caught in the middle."
GigaOm  digital  media 
march 2015 by jonerp
After GigaOm, The Non-VC “SimCity” Approach To Growing A Media Business - by @dannysullivan via @dahowlett
"Third Door Media started in late 2006. It never took investment. We grew our staff as our revenue grew, according to our business plans. In 2008, when the world economy crashed, we hunkered down and came through without losing people. In part, this was because we’d been careful not to over-extend, not to build a large operation beyond what it could support with native revenue."
media 
march 2015 by jonerp
The importance of the GigaOm crash - by @dahowlett
"The sudden collapse of GigaOm is a shock to the media system. There are lessons for everyone both inside and outside media."
marketing  media  risk 
march 2015 by jonerp
The New Industry Analysts, Again - by @cote
Epic piece by cote..."Never mind journalism, it’s industry analysts who are being disrupted"
analytics  journalism  media 
february 2015 by jonerp
Blogging’s Bright Future - by @monkbent
"In the hours and days after that post, it became a meme to say that “blogging is dead” (BuzzFeed’s Ben Smith has led the charge for a while now). You’ll be unsurprised to know that I disagree, but it seems Sullivan anyways wouldn’t understand why this rebuttal has taken four full days to appear."
blogging  media 
february 2015 by jonerp
Media = content + people - by @jeffjarvis
"In a session I moderated at this week’s DLD conference in Munich. Samir presented a new taxonomy for media companies and a new view of their profitability based less on the value of their content than on the value and scale of the people they connect. It’s a new, powerful, and unappreciated vision. "
media  content  scale 
january 2015 by jonerp
An Old Fogey’s Analysis of a Teenager’s View on Social Media
a bit heavy handed, but some important points on anecdotes versus deep research.
social  media  research 
january 2015 by jonerp

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