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Sorry LEOs, but FPAs Have No Incentive to Go Low-Cost - NSR Dec 2018
"According to NSR’s Commercial Satellite Ground Segment, 3rd Edition report, antennas will generate $44.9 billion cumulative revenues in the next 10 years. Requirements are wide and varied, from low-cost, fixed parabolic dishes for DTH (can be as cheap as $10 USD), to highly sophisticated antennas for mobility or Earth Stations that can cost several $100k USD. Consequently, antenna vendors adapt their products to the most lucrative markets. LEO constellations have a particular set of requirements that favor FPAs, especially in the low-end markets, but are FPA incentives aligned with LEO Constellations?"

"Today, SAC in Consumer Broadband is around $700-1,000 USD where the modem might be in the $300 range, antenna itself around $50, installation contributing $100 and the rest being marketing, credit validation and others. Consequently, an FPA priced in the $200-300 range could compete with traditional parabolics considering lower installation and marketing costs (product placement). Even considering these factors, prices for FPAs are still far from this benchmark, and only the architectures that have no other option (LEOs, Aero) will choose FPAs in the short to medium term."

"It will be impossible to see FPAs beating low-end parabolics in a direct cost comparison but, when including other elements of SAC, the equation is not so unfavorable. With continuous technology development, greater traction from LEOs and stagnation in verticals like Aero, we could see consumer-grade FPAs by the mid-2020s, at the earliest."
NSR  antennas  LEO  business  satellite  broadband  aviation 
december 2018 by pierredv
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