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pierredv : persuasion   2

Home - Ethos, Pathos, and Logos, the Modes of Persuasion ‒ Explanation and Examples
Ethos, Pathos, and Logos are modes of persuasion used to convince audiences. They are also referred to as the three artistic proofs (Aristotle coined the terms), and are all represented by Greek words.
rhetoric  narrative  persuasion 
may 2019 by pierredv
Explaining the alluring influence of neuroscience information on scientific reasoning
via New Scientist, Feedback "Previous studies have investigated the influence of neuroscience information or images on ratings of scientific evidence quality but have yielded mixed results. We examined the influence of neuroscience information on evaluations of flawed scientific studies after taking into account individual differences in scientific reasoning skills, thinking dispositions, and prior beliefs about a claim. We found that neuroscience information, even though irrelevant, made people believe they had a better understanding of the mechanism underlying a behavioral phenomenon. Neuroscience information had a smaller effect on ratings of article quality and scientist quality. Our study suggests that neuroscience information may provide an illusion of explanatory depth"
psychology  persuasion  rhetoric  neuroscience 
july 2015 by pierredv

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