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Coronavirus Is A Headwind For Search Advertising, But The Outlook Remains Promising
- not a terribly surprising analysis given Baidu's recent financial performance in the Chinese New Year period
search  covid19 
24 days ago by renaissancechambara
Baidu/tech groups: traffic warning | Financial Times
But higher traffic does not equate to higher income for search platforms. The contrast is with gaming, where more time playing means surging in-game purchases. For Baidu, which makes about three-quarters of total revenue from advertising, that is bad news. Even before the outbreak, a slowdown in China had trimmed the advertising budgets of clients. Marketing campaigns have now been cut further. Cancelled events and concerts contribute to the malaise.

Baidu's biggest clients, which include online gaming companies, real estate developers and plastic surgery clinics, have little incentive to advertise. A surge in new sign-ups for online games means fewer game ads are needed. Demand for homes has plunged and some cities have banned home sales altogether. Plastic surgery clinics, a lucrative source of core ad revenues, are taking a hit.
search  china  Baidu 
5 weeks ago by renaissancechambara
Feedi Search Engine
- part of the importance of media literacy is finding quality sources and anything that encourages adoption of RSS readers has the potential to be a good thing
Rss  search  reference  research  fiveforfriday 
may 2019 by renaissancechambara
Zendesk Alternative
- enterprise software company Zendesk punked competitor SEO tactics by forming an inhouse band. Brilliant idea
inspiration  SEO  search  zendesk  fiveforfriday 
january 2019 by renaissancechambara
Potential Policy Proposals for Regulation of Social Media and Technology Firms by US Senator Mark R Warner
- requiring bots / bot ran accounts to be clearly labeled as such. Making tech companies liable for defamation under state tort laws, building wider media literacy, GDPR type legislation. Audit of algorithms by government, requiring data portability between services (PDF)
us  legal  regulatory  social  search 
november 2018 by renaissancechambara
Is Facebook Really Scarier Than Google? | Nautilus
- worthwhile reading about the effect of Google - of course they both have an impact otherwise you wouldn't advertise on it. The question needs to be does the utility justify the impact? I think search has a better case than a social network, but both have merits
facebook  alphabet  search  social 
march 2018 by renaissancechambara
ongoing by Tim Bray · Google Memory Loss
the whole Web is crush­ing­ly ex­pen­sive, and get­ting more so ev­ery day. Things like 10+-year-old mu­sic re­views that are nev­er up­dat­ed, no longer ac­cept com­ments, are light­ly if at all linked-to out­side their own site, and rarely if ev­er visited… well, let’s face it, Google’s not go­ing to be sell­ing many ads next to search re­sults that turn them up. So from a busi­ness point of view, it’s hard to make a case for Google in­dex­ing ev­ery­thing, no mat­ter how old and how ob­scure - the problem for Google would only be if you started to see search promiscuity
search  alphabet  bing 
january 2018 by renaissancechambara
Boolean Query Writing: Everything You Need to Know | Brandwatch
- I've been using Boolean for years, but many people haven't come across it. Brandwatch have done a great guide
boolean  search  howto 
january 2018 by renaissancechambara
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