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Elan Lee on Designing Magnets: Connecting with Audiences in the Wired Age [Cory Doctorow's notes from Etech, March 4, 2008]
"This talk will look at Elan Lee’s experience in creating Alternate Reality Games, breaking them down into their component pieces, and exploring the vital audience connections formed in each project."
via:preoccupations  arg  games  design  elanlee  storytelling  gaming  videogames  digitalculture  theory 
march 2008 by robertogreco
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