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robertogreco : airplanemode   2

Insights: K-HOLE, New York — Insights: K-HOLE, New York — Channel — Walker Art Center
"K-HOLE exists in multiple states at once: it is both a publication and a collective; it is both an artistic practice and a consulting firm; it is both critical and unapologetically earnest. Its five members come from backgrounds as varied as brand strategy, fine art, web development, and fashion, and together they have released a series of fascinating PDF publications modeled upon corporate trend forecasting reports. These documents appropriate the visuals of PowerPoint, stock photography, and advertising and exploit the inherent poetry in the purposefully vague aphorisms of corporate brand-speak. Ultimately, K-HOLE aspires to utilize the language of trend forecasting to discuss sociopolitical topics in depth, exploring the capitalist landscape of advertising and marketing in a critical but un-ironic way.

In the process, the group frequently coins new terms to articulate their ideas, such as “Youth Mode”: a term used to describe the prevalent attitude of youth culture that has been emancipated from any particular generation; the “Brand Anxiety Matrix”: a tool designed to help readers understand their conflicted relationships with the numerous brands that clutter their mental space on a daily basis; and “Normcore”: a term originally used to describe the desire not to differentiate oneself, which has since been mispopularized (by New York magazine) to describe the more specific act of dressing neutrally to avoid standing out. (In 2014, “Normcore” was named a runner-up by Oxford University Press for “Neologism of the Year.”)

Since publishing K-HOLE, the collective has taken on a number of unique projects that reflect the manifold nature of their practice, from a consulting gig with a private equity firm to a collaboration with a fashion label resulting in their own line of deodorant. K-HOLE has been covered by a wide range of publications, including the New York Times, Fast Company, Wired UK, and Mousse.

Part of Insights 2015 Design Lecture Series."

[direct link to video: https://www.youtube.com/watch?v=7GkMPN5f5cQ ]
k-hole  consumption  online  internet  communication  burnout  normcore  legibility  illegibility  simplicity  technology  mobile  phones  smartphones  trends  fashion  art  design  branding  brands  socialmedia  groupchat  texting  oversharing  absence  checkingout  aesthetics  lifestyle  airplanemode  privilege  specialness  generations  marketing  trendspotting  coping  messaging  control  socialcapital  gregfong  denayago  personalbranding  visibility  invisibility  identity  punk  prolasticity  patagonia  patience  anxietymatrix  chaos  order  anxiety  normality  abnormality  youth  millennials  individuality  box1824  hansulrichobrist  alternative  indie  culture  opposition  massindie  williamsburg  simoncastets  digitalnatives  capitalism  mainstream  semiotics  subcultures  isolation  2015  walkerartcenter  maxingout  establishment  difference  89plus  basicness  evasion  blandness  actingbasic  empathy  indifference  eccentricity  blankness  tolerance  rebellion  signalling  status  coolness  aspiration  connections  relationships  presentationofself  understanding  territorialism  sociology  ne 
march 2015 by robertogreco
nickd: Airplane mode.
"Airplane mode is like picking up red phone to call on a superhero, only nobody is calling you…which is great, because I’m a total misanthrope…

If I go to a bar with somebody and I really want to pay attention to what they are saying – if I want to immerse myself in the conversation, their ideas, etc. – I will flip the phone on airplane mode. If the meeting is fleeting, like I just flew there and we only get one hour a year to catch up: always airplane mode.

I can’t remember the last time I ever used airplane mode on an actual airplane…manufacturers…should change the name of airplane mode to “interesting person mode.”

Then we’ll say goodbye & the interesting person will leave & I’ll probably be drunk & inspired a little more. I’ll turn airplane mode back off & get a series of increasingly pitched text messages from my friends…But nothing that went down couldn’t have waited those two hours, of course; & the attention I paid to them, to you, is what matters."
mobile  phones  cellphones  etiquette  airplanemode  attention  time  interested  interestingness  conversation  meaning  value  misanthropes  cv  listening  absorption  whatmatters  interestedness 
april 2011 by robertogreco

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