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robertogreco : jamesgoggiin   1

cityofsound: Sketchbook: Print-on-demand work-in-progress
"The fact that things could be emailed, which is a prerequisite, also meant they were too easy to ignore. By making something easy to disseminate via email, you were also placing it in a fast-flowing stream of other objects… 

We wanted to exploit the fertile middle ground of “work in progress” with something that was a little more engaging, that would pull focus onto the discussions at hand, yet not so over-produced that the thing couldn’t iterate or evolve. Something that could be thrown around in a workshop—literally!—accessed in linear or non-linear fashion, carry visual and textual information, carried on the person, or remain guiltily within sight on someone’s desk. Something physical and digital' which might have an allure over simply digital, at least at the form of artifacts.

In other words, a small book. So a simple InDesign template later, and a not-quite-so-simple PDF upload a little later, a bunch of A5 books emerged via Lulu’s print-on-demand (POD) service."

[See also: http://www.helsinkidesignlab.org/blog/helsinki-street-eats-and-hacking-lulu ]
workinprogress  communication  email  oma  documentation  process  craigmod  printondemand  low2no  amazon  layout  jamesgoggiin  magcloud  dearlulu  helsinkidesignlab  sitra  newspaperclub  blurb  lulu  projectideas  glvo  books  indesign  pdf  printing  2012  selfpublishing  self-publishing  cityofsound  danhill  unbook 
august 2012 by robertogreco

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