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robertogreco : julianbaggani   1

Apple Watch: are you feeling the terror? | Julian Baggini | Comment is free | The Guardian
"Instead of being mindful of what is around us we will become distracted by all the ways we have of capturing it"



"The constant monitoring of our wellbeing also feeds the illusion that we can and should control what we can only influence. This again is something we can already see. When people get ill, many now respond with a kind of disbelief: I ate all the right things, did all the right exercises, avoided smoking – so why did this happen to me? This excessive sense of responsibility for what fate throws at us can only be made worse once we are given the tools to track every mental and physical health variable.

Tools like smartwatches encourage a kind of auto-instrumentalisation, in which we treat ourselves as machines to be well-oiled, serviced and working at maximum efficiency. Health doesn’t become the means to living well, it becomes an end it itself. Success is determined by the measurements, not what is measured. Spending time with the one you love is great because it reduces stress hormones, while a good meal is one that brings your cholesterol down. If this sounds fanciful, just think of what we have seen happen when we try to measure health and education outcomes in league tables. Getting good grades becomes an end in itself, rather than genuine improvements.

And yet if all this does come to pass, I doubt most people will regret it. A terrifying vision of the future may come to pass exactly as foreseen, but because people gradually get used to it, those who live there feel no terror at all. As long as we are worried by the prospect of a way of life which reduces human flourishing to a spreadsheet we will have the motivation to resist it. Once we come to love it, we are already lost."
apple  applewatch  normalization  julianbaggani  measurement  attention  life  humanism  humans  living  control  influence  health  distraction  quantifiedself 
march 2015 by robertogreco

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