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robertogreco : rogermcnamee   1

The beginning of the end of Google, and why Apple is the creator's friend | Technology | guardian.co.uk
"He's extremely tough on Google, stating that the era of search is over because of the rise of specialist search through apps, that Google "about to get a taste of what the music industry has been dealing with for a decade" as the tech world changes around it. He makes the astute observation that it was the lack of differentiation, what appeared to be the equality of information online, that undermined credible brands…

He's evangelical about the iPad and iPhone as devices because of their massive adoption rate, but goes on to say that HTML5 is the greatest creative and business opportunity for content creators since Google and Microsoft began to monopolise and monetize the content of others over the past twelve years…

"Near term, focus your platform strategy on Apple," he advises musicians. "Long term, focus on HTML5. The sooner you commit to HTML5, the more likely you will produce something of economic value."
google  apple  technology  trends  html5  microsoft  applications  iphone  ipad  search  rogermcnamee  web  online  internet  ios 
july 2011 by robertogreco

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