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robertogreco : survivability   1

Museum 2.0: Deliberately Unsustainable Business Models
"The underlying dysfunction...often an inability to focus on anything but survivability. To make it, museums need to survive AND succeed...important for museums to undergo an exercise in which you list out two types of things: 1. core services that people depend on and need to survive. ... 2. services you provide that make you awesome. What drives people through your door, gets them excited, and connects them passionately with your content? You should be able to point with pride to both the ways you support the community with reliable, consistent services and supreme awesomeness. The desire to survive will always exist, whether you run a small institution or a giant one. It's human nature to want to keep your job and keep doing what you're doing. The challenge is not to make it your primary goal."
museums  focus  mission  tcsnmy  machineproject  sustainability  lcproject  markallen  ephemeral  intentionallyephemeral  ephemeralinstitutions  openstudioproject  pop-ups  survival  survivability  risk  risktaking  success  2009  ephemerality 
march 2009 by robertogreco

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