recentpopularlog in

robertogreco : treviso   2

cityofsound: Sketchbook: Fabrica 2013 Informal Annual Review: Fabricanti Handbook
"Notes on the Fabricanti Handbook project

When new researchers arrive at Fabrica, there's a lot to take in. They arrive from all over the world for a start. For many it's their first time in Italy. There are language questions, cultural questions. We are also based in the country, outside Treviso, so without the distractions of a big city but equally without its inherent support networks. They also have to quickly get their head around a unique organisation, with a particular mission, in a very special space.

There is a lot of tacit information which sometimes takes a while to uncover and understand before they feel like "Fabricanti", the word we use for Fabrica's researchers.

Interested in enabling Fabricanti to hit the ground running, we've made the first Fabricanti Handbook in Fabrica's history - it describes how to live here, how to work here, how to play here. We asked two of our Fabricanti to lead the project: Anna Kulachek from Ukraine and Samantha Ziino from Australia, both graphic designers. (This was also an experiment in self-directed projects by Fabricanti.) They conducted interviews with their fellow Fabricanti, and decided all the content themselves, from text to photography to illustration. It draws on stories from Fabricanti alumni, sharing their knowledge of local tricks and quirks, and most importantly, how to get your personal projects done. We were inspired by the Valve employee handbook, by Tom Sach's "10 Bullets!" videos, Ove Arup's key speech and more, but this is a bespoke tool for Fabricanti only.

It describes place, people, processes and projects - and all the basics in terms of living locally, from ordering pasta and visiting the Biennale to why a fur coat and a little dog makes you a Treviso resident - but does so in a way that is playful, enriching and inspirational. It is full of in-jokes and secrets - though, importantly, we felt it should not have everything in it. Not everything should be so easy to find. Knowing the web is full of iconic shots of the architecture bereft of people—as architectural photographs tend to be—Anna and Sam commissioned Fabrica's photographers to take shots of the building as it is, with people in it. Knowing the institution could get a bit hierarchical, they contrasted the official view with a Fabricanti view, using different sizes of paper (there might be an idea of an official daily schedule, but the day is really only "before lunch" and "after lunch"; there is the official floor-plan, and then the way it actually works, and so on).

It should feel like a beautiful gift for your first day at Fabrica, an invaluable guide throughout the year, and a souvenir of your time there when you leave. The cover is a delicate all white on purpose, such that the scuffs, bruises and scribbles tell their own story at the end of the year. (There is a "FabricApp" developing alongside the book, starting with a Google Map version of the maps in the book, and developing into real-time installations around the Fabrica campus, as part of Fabrica's Sandbox project with BERG.) Different paper stock defines the different sections.

So this book is by Fabricanti for Fabricanti. But it also describes Fabrica. In making the book, we had to commit to print a few key ideas, notions, patterns about Fabrica, which hadn't happened much. So as Fabrica enters a new phase of its history, the Fabricanti Handbook is an excuse to form a few ideas about what it is. It is a functional document— how do you not just survive Fabrica, but thrive?—but also an inspirational one, a sketch of what Fabrica is now.

As Fabrica is an evolving project (and as bus routes change and bars open and close) it will be redesigned each year, by new Fabricanti; but with this version 1.0, Anna, Sam and their friends have made a huge contribution to Fabrica's present and future.

Insights

• Make something tangible as an excuse to force us to write something down
• Use a new project to try out different non-hierarchical organisation
• Use a Handbook project to bring organisations together
• Focus on the researchers' environment
• A side-effect of making a great Handbook is that you get great promotional material"
fabrica  print  books  2013  danhill  treviso  italy  projectideas  tangibility  commitment  valve  tomsachs  handbooks  howto  annakulachek  samanthaziino  storytelling  openstudioproject  cityofsound 
october 2013 by robertogreco
cityofsound: Journal: Fabrica
"a type of school, or studio, or commercial practice, or research centre. Fabrica, hovering between all these things yet resisting the urge to fall into becoming any one of them, is perhaps genuinely without parallel. This makes it a little tricky to explain, but this ability to avoid pigeonholes is also to its credit."

"hybrid organisation—part communications research centre…but also part arts and design school, part think-thank, part studio. My kind of place."

"While I might occasionally characterise Fabrica as the pugnacious upstart, or startup, whose agility might challenge the established institutions, it’s clear we also have a lot to learn from the likes of the exemplary creative centres like the RCA, and from Paul in particular. His experience across the Design Museum, Cooper Hewitt and the RCA will be invaluable, and he’s beginning to draw together a great advisory board. Watch that space. I’m also exploring various newer models for learning environments, from Strelka and CIID to MIT Media Lab and School of Everything, alongside the centres of excellence like the RCA and others. My father and mother, more of an influence on me than perhaps even they realise, were both educators and learning environments and cultures may well be in my DNA, to some degree."

"…the other idea that I’m incredibly interested in pursuing at Fabrica is that of the trandisciplinary studio."

"With this stew of perspectives at hand, we might find project teams that contain graphic designers, industrial designers, neuroscientists, coders, filmmakers, for instance. Or product design, data viz, sociology, photography, economics, architecture and interaction design, for instance. These small project teams are then extremely well-equipped to tackle the kind of complex, interdependent challenges we face today, and tomorrow. We know that new knowledge and new practice—new ideas and new solutions—emerges through the collision of disciplines, at the edges of things, when we’re out of our comfort zone. Joi Ito, at the MIT Media Lab, calls this approach “anti-disciplinary”."

"And living in Treviso, a medieval walled Middle European city, our new home gives me another urban form to explore, after living in the Modern-era Social Democratic Nordic City of Helsinki, the Post-Colonial proto-Austral-Asian Sprawl of Sydney, the contemporary globalised city-state of London, and the revolutionary industrial, and then post-industrial, cities of the north of England."
1994  australia  uk  finland  venice  helsinki  london  sydney  domus  josephgrima  danielhirschmann  bethanykoby  technologywillsaveus  tadaoando  alessandrobenetton  rca  schoolofeverything  strelkainstitute  joiito  medialab  mitmedialab  ciid  paulthompson  nontechnology  crossdisciplinary  multidisciplinary  marcosteinberg  jocelynebourgon  culturalconsumption  culturalproduction  code  darkmatter  fabricafeatures  livewindows  colors  andycameron  richardbarbrook  californianideology  discourse  sitra  italy  treviso  helsinkidesignlab  benetton  culture  culturaldiversity  socialdiversity  diversity  decisionmaking  sharedvalue  economics  obesity  healthcare  demographics  climatechange  research  art  design  studios  lcproject  learning  education  2012  antidisciplinary  transdisciplinary  cityofsound  danhill 
november 2012 by robertogreco

Copy this bookmark:





to read