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Khoi Vinh: Publishers Should Be Developing for the Mobile Web Instead of Making Replica Apps | Betabeat — News, gossip and intel from Silicon Alley 2.0.
"For this week’s cover story about Condé Nast’s struggle developing for the iPad, Betabeat had the opportunity to talk to Khoi Vinh…On his widely-read design blog, Subtraction, Mr. Vinh has repeatedly expressed his skepticism toward publishers like Condé Nast and Hearst and software companies like Adobe for thinking that what iPad readers want is a magazine replica app that takes a print-centric approach to tablet design. But we didn’t get the chance to include some really interesting predictions Mr. Vinh made about the direction he thinks consuming content on the iPad is heading (in short: back to the browser) and what readers really want.

Mr. Vinh, who recently released a book on web design, seem to have contracted that start-up fever making its way around the city and is currently working in stealth mode on an app of his own. He compared the bells-and-whistles of the current magazine app rush to the CD-ROM bubble and advised publishers to think more like Netflix."
khoivinh  mobile  ipad  mobileweb  webbapps  content  2011  html5  browser  apps  applications  browsers 
july 2011 by robertogreco

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