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Rational thinking is not the best path to creativity
The best way to create is not necessary to take a rational approach. According to Ogilvy legend and UX Brighton speaker Rory Sutherland, we should try discarding logic and start asking more stupid questions.
RorySutherland  creativity 
5 weeks ago
Five variables to understand
From science, we can borrow the principles of variables. This in-depth piece enables us to more deeply understand the nature of the variables we work with.
UX  design  research  variables 
5 weeks ago
Record your screen on iOS
Whether documenting user research or for our own note-taking, the ability to create a video recording of screen activity is highly useful. Here's how to enable this handy feature on your iOS device.
apple  iphone  ipad  iOS  record  screen  video 
5 weeks ago
Understanding the way we scan: the layer cake
Most web copy isn't read in full, but merely scanned. The 'layer cake' theory helps us understand in more detail how readers establish their understanding of written content.
ux  design  copy  scanning  text  scan  heatmaps  heatmapping 
5 weeks ago
Looking back at the future: Ajax
It's sometimes fascinating to look back and consider our responses to technologies that were once new, but then later became part of online business-as-usual. Remember the excitement around 'Ajax'? Here's how it looked in 2005.
ajax  ux  technology  design  dev  webdev 
5 weeks ago
Accessible colour
The role of colour in accessible design is widely acknowledged, yet often misunderstood. Stephanie Walter introduces a selection of tools and resources to help designers use colour to enhance - not hamper - accessibility.
ux  accessibility  design  color  colour 
5 weeks ago
Many lessons can be learned from this fascinating collection of insights tracing the history of the Mac.
mac  apple  folklore  history 
5 weeks ago
The Three Qualities Leaders Need in an Uncertain Future |
As designers we navigate ambiguity using our creative and critical thinking toolsets. Suzanne Gibbs Howard, Partner at Ideo, suggests that our leaders should consider leveraging similar skills to effectively lead their teams.
leadership  leader  leading  design  product  project  user-experience  UX  innovation  uncertainty  creativity  problem-solving  critical-thinking  anxiety  diversity  constraints  culture  collaboration 
9 weeks ago
Universal Laws of the World · Collaborative Fund
Collaborative Fund break down some classic universal laws using examples related to design, technology, and business.
design  technology  business  statistics  psychology  economics  sociology  principles  evidence  bias  management  team  work  task-management  communication  law  principle  risk  stress  science 
9 weeks ago
Don’t Blame Agile for All Sins - Modus
Agile is great — Scrum is OK-ish; If you work on software you should really understand the difference.
agile  software  programming  teams  teamwork  ux  user-experience  waterfall  motivation  work  efficiency  scrum  iteration 
9 weeks ago
The user experience of choosing the simplest possible words
UX is rife with jargon which can alienate non-designers. Should we be doing more to simplify the language of our discipline to make it more accessible?
communication  design  writing  jargon  simplicity  accessibility  complexity  user-experience  ux  language 
9 weeks ago
10 experiments you can try to improve discovery | Scott Colfer
Scott Colfer shares ten approaches to discovery research and how to measure their success in this evergreen post from 2017.
discovery  experimentation  organisation-design  metrics  statistics  software  lean-startup  culture  teamwork  stakeholders  uncertainty  agile  project-management 
9 weeks ago
John Maeda: "In reality, design is not that important"
Katharine Schwab looks closer at a more controversial takeaway from John Maeda's Design in Tech Report.
design  leadership  product-design  business  strategy  design-advocacy  technology  product-management  aesthetics  teamwork  development  quality 
9 weeks ago
Spurious correlations
We all know that correlation does not imply causation. But sometimes a humorous reminder can be useful. This classic resource will make you laugh while reenforcing an important principle.
correlation  spurious  spurious-correlation  humour  humor  data  ux 
11 weeks ago
The challenges of toggle buttons
Toggle buttons are a ubiquitous feature of our online world. Yet their design sometimes fails to meet usability standards. Toggle buttons should:
- show current state
- show unselected state
- switch states
design  toggle  buttons  ux 
11 weeks ago
Demonstrating effort with the labour illusion
When asked about their satisfaction with services, users value a perception of labour: how much work has gone into the production of desired results. This is related to the concept of operational transparency and is called the labour illusion.
labour  labour-illusion  design  perception  workings  ux 
11 weeks ago
The opposite of Fitts’ Law
We aim to design certain functions and features so that they can be easily found and used. There's an opposite consideration to bear in mind: How do we design some features so they cannot be used too easily?
design  fitts  fitts-law  ux 
11 weeks ago
Placebo buttons
What's the point of a button that doesn't do anything? Our homes, offices and streets feature a surprisingly large number of dials, knobs and switches that do precisely nothing. They reassure, occupy and satisfy us.
design  placebo  buttons  architecture  urbanism  ux 
11 weeks ago
UX for personal banking apps
The financial technology (or fintech) sector now offers consumers a wealth of ways to manage their money via mobile. With so much competition, customer expectations grow ever higher. Here's a guide to creating a UX strategy for banking apps.
fintech  finance  financial  ux  apps  money  banks  banking 
11 weeks ago
Imitation is flattery
Some of us have experienced the uneasy feeling of having our work copied. More than a few of us may have imitated the work of others. We need to embrace the role of imitation – welcoming the act of copying and the feeling of being copied.
copying  imitation  design  ux 
11 weeks ago
As We May Think
This forward-thinking gem from 1945 calls upon the world's scientists to dream big, laying out a vision of technology being used to extend our memories, our capabilities and our access to information. How closely have we followed the path predicted in this bold manifesto?
future  history  technology  invention  vision  science  ux 
11 weeks ago
The divisiveness of design thinking
'Design thinking' is very much a idea of the moment. But alongside its advocates, it attracts critics. This great long read takes a look at both sides of the argument. Are designers looking at a revolutionary approach, or a distracting fad?
design  design-thinking  ux 
11 weeks ago
Design tools are holding us back
The design tools many of us use every day could themselves benefit from a redesign. Design tools like Sketch and Figma exist to make our lives easier and our work better. But they don't always realistically reflect the challenges our design work faces in the real world. In fact, do these tools actually constrain our thinking?
design  sketch  figma  tools  ux 
11 weeks ago
Universal design
Accessibility and equality are central concerns for today's designers. The principle of universal design - developed within architecture - has stood the test of time as an approach towards designing for inclusion.
design  universal  accessibility  equality  architecture  inclusion  ux 
11 weeks ago
Stanford Web Credibility Project
In this era of diminished trust and fake news, what is it that helps the public determine the credibility of a website? The Stanford Web Credibility Project takes a research-based approach to help designers better understand how to win the confidence of their users.
web  credibility  Stanford  trust  online  confidence  ux 
11 weeks ago
The Cluetrain Manifesto
The Cluetrain Manifesto is recognised as an early classic in digital business writing. In 2000, it was way ahead of its time in its recognition that commerce is just a form of conversation. A timeless reminder of the role of humanity and communication in any online presence.
cluetrain  social  social-media 
11 weeks ago
The Baloney Detection Kit: Carl Sagan’s rules for bullshit-busting and critical thinking
An objective frame of mind is vital when appraising research, examining evidence and making design decisions. Carl Sagan offers 9 critical thinking tips to help us distinguish the credible from the crap:

• Independent confirmation
• Substantive debate
• No authorities
• Many hypotheses
• Reasons for rejecting hypotheses
• Quantify
• Every link in the chain of argument must work
• Favour simple hypotheses (Occam’s Razor)
• Falsifiable hypotheses
carl-sagan  bullshit  critical-thinking  ux 
11 weeks ago
The business value of design
As designers, we know the value of our work, and its potential to make a commercial impact. McKinsey's research helps us make the case for quality design to clients and colleagues.
business  design 
11 weeks ago
Where do UX research methods come from?
Card sorting. Benchmarking. Eye tracking. Staples like these form the everyday toolkit of the UX researcher. But how were they conceived? How did they become established techniques? This illuminating piece takes us back to the roots of our profession.
UX  measurement  research 
11 weeks ago
The psychology behind the success of Fortnite
The success of online game Fortnite has been heavily reported within mainstream media. This piece takes a professional perspective on the design and UX of the game, helping us understand the lessons we can learn from this gaming phenomenon.
games  UX  psychology  Fortnite 
11 weeks ago
Cards are everywhere. They have become a vital design element, and have become a staple of modern usability. This guide from Dorjan Vulaj offers tips to help ensure cards are done right.
cards  design  ux 
september 2019
7 steps to make every design event worth it
Worthwhile advice for anyone attending - or planning - a UX event
design  events 
august 2019
Homo C++
This is possibly one of the most intelligently written pieces we've seen on the huge topic of cultural evolution and the influence of online technologies. Worth a read.
august 2019
What's next for UX writers?
In the overlap between #UX and #copywriting there exists 'UX writing'.
What's the current state of play for this specialism, and what should UX writers do next to further their craft?
ux  writing  copywriting 
august 2019
5 questions for connected product UX - Method Perspectives - Medium
As designers, we must move away from a focus on individual components and instead seek to understand systems. Claire Rowland gives us five pieces of advice to help us understand the value of connected design.
july 2019
How to ensure user experience is a priority for your company
Designing a workplace culture centred on its users can be a huge challenge. We like this useful, actionable call-to-arms from Paul Boag.
july 2019
Proximate and ultimate causation - Wikipedia
As UX practitioners, some of our most useful ideas are those we borrow from the world of science. The theory of 'proximate vs. ultimate causation' is one such concept.
july 2019
Typography Terms Cheat Sheet
The craft of typography runs through so many pieces of design. So when designer, copywriter and UXer come together, it's vital they're speaking the same language. Let's get back to basics.
design  typography 
july 2019
Susan Weinschenk - The Top 10 Things You Need to Know about Perception - YouTube
When we design, we create objects and information that will be experienced from the subjective perspectives of our users. Susan Weinschenk's talk on human perception, from UX Brighton 2013, remains as useful as ever.
psychology  design 
july 2019

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