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The End of Internet History and the Last Ad - Rambling Space
"It fits with our existing thoughts -advertising sucks-, provides some cherry picked data that fits that narrative -Facebook is great-, and the conclusion seems to be self-evident. “What else are you going to do?” says ad man."

"A key is this: human intervention is kept to a minimum. This is partly matter of technical principle (“automation is good”), a shield against ethical criticism (“algorithms are less biased than people”) but is largely driven by good old financial motives. Like most other business, personnel costs are the biggest line items in pure tech. And once you take a hit of software margins, it’s hard to give it up."

"Interestingly enough, I remember the internet before Facebook too, and it was…OK. We didn’t have the ability to poke that cutie in AP Physics, but we managed. Keeping in touch with friends far and away was harder, but wasn’t impossible. It certainly wasn’t more expensive."
ads  internet  facebook  media 
yesterday
As Google shifts to mobile, its referrals to news sites keep growing | Poynter
"In February, Chartbeat reported that traffic from Google search to publishers’ websites had risen by more than 25 percent globally since January 2017. This Google search growth was more than enough to overcome the decline in traffic from Facebook that came after an algorithm change to deemphasize publishers."
internet  media  google  money 
yesterday
Let’s all go back to Tumblr | The Outline
"Meanwhile, if people had enough of an issue to talk about it, they’d be reblogging it on their blogs, for the purpose of talking to their community — a much more achievable and worthwhile pursuit than trying to craft the argument that would appeal to everybody in the world all at once. I’d never see that; my day would go on. We’d be in our little worlds, feeling out the kinks of the potential arguments on our own schedule."

"The ethos of Tumblr is more easily recognizable in a platform like Tinyletter, where people craft small batch blogs for a curated following, the downside being that they’re entirely siloed in their own worlds with no chance of outside interaction. But considering how hectic and intrusive the modern internet can feel, this isolation feels like an asset, not a bug. Snail mail might never make a comeback, but the pleasures of one-on-one communication are evergreen."
Twitter  internet  facebook  Social  tumblr  culture 
yesterday
10 years of podcasting: Code, comedy, and patent lawsuits | Ars Technica
"And perhaps we haven't even fully tapped into the best environment for podcast listeners. Presumably, as Bluetooth and Internet connectivity in cars becomes cheaper and more prevalent, downloading, storing, streaming, and/or playing a podcast in the car will be as common as those tasks are on your phone or computing device"
podcasts  history  internet  tech 
8 days ago
Podcasting’s next frontier: A manifesto for growth (beyond the already converted) » Nieman Journalism Lab
"We have to get out of our bubbles and understand the real bottlenecks to the growth of podcasting, because it just isn’t growing that fast."

"Now we are getting to one of the more dangerous perceptions — that podcasts cost money. This is a flat out misconception, but it’s one that we created with our continual insistence that people “subscribe” to our show."

"And the most obvious thing you need to be able to do when you get to that website is to listen to the show. Sure, have your subscribe buttons here — but maybe explain them. Or maybe change the language to “Follow my show to receive it free every week.”

"Answer that question for your show. What is the magic, big idea that gives your show its reason to earn that listen? Is it: We say funny things about the movies? Or is it: A futuristic western theme park turns to terror when the robot hosts begin killing guests?"
podcasts  journalism  media  internet 
8 days ago
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